Podcast Episode 33: Crash & Learn with Deryck Cheney

Crash & Learns are where I interview an entrepreneur about a time that they probably don’t want to talk about – a total business failure.

This week, I’m talking with Deryck Cheney, founder of Deryck Cheney Mortgage Coaching, as well as another guest, Sheira MacKenzie who is his VP of Business Development and Director of Level One Coaching. You’re going to hear their journey of becoming a leader in their industry through coaching.

Listen in on Episode 33 and you’ll learn:

What is compare-itis?
Why our country is in overwhelm
How mindset and mortgages work together
Hear Deryck’s crash and learn story
What does Sheira mean by “Our Mess Is Our Message?”
Why we should be open and vulnerable with our business relationships
The difference between failures and mistakes

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,
Xo Lisé

Recommended Episodes

Everybody's Talking About You: Harnessing the Power of Referrals

Welcome to this bonus podcast episode! Clients who rave about you are marketing gold. When they bring in their friends or family members, they’re already pre-sold and more likely to convert. Turn your members into your best sales team with Alina Cooper and Heather Garrick in Episode 690: Everybody's Talking About You: Harnessing the Power…
Listen Now
How to Turn Your Studio Around — Part 3

People aren’t coming to your studio for your Reformers, your music or your plush towels. They’re craving memorable experiences and genuine connection to keep them coming back. If your member experience is off, everything is off. Join Alina Cooper and me for Episode 689: How to Turn Your Studio Around — Part 3 to ensure…
Listen Now
The KPI Blueprint: What Boutique Fitness Owners Actually Need to Track

Welcome to this bonus podcast episode! When it comes to KPIs, studio owners typically fall into extremes. They either track everything and get overwhelmed—or nothing at all and are unaware of the true health of their business. In Episode 688: The KPI Blueprint: What Boutique Fitness Owners Actually Need to Track, Alina Cooper and Heather…
Listen Now
How to Turn Your Studio Around — Part 2

Every studio owner encounters rough waters along their journey. So expect it. Then recognize the difference between sinking and sailing often comes down to what you do next. In Episode 687: How to Turn Your Studio Around — Part 2, Alina Cooper and I continue navigating the practical steps, tough choices and mindset shifts that…
Listen Now

The
Podcast