The
Podcast

Podcast Episode 57: Crash & Learn with Rick Mulready

Crash & Learns are where I interview an entrepreneur about a time that they probably don’t want to talk about – a total business failure.

This week, I’m talking to the Rick Mulready, who helps entrepreneurs with strategies to get more leads and sales.

He has a pretty unique offline experience that really translates well into his wildly successful online business!

Listen in on Episode 57 and you’ll learn

  • How beneficial a coach was to Rick’s business
  • What was Rick’s biggest turning point this year?
  • Identify these things when hiring your coach
  • Stop thinking and start doing!
  • The fastest way to accelerate your success is…
  • What is the benefit of turning FB ads on and off?
  • How to take action on your business through your ads

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé

Recommended Episodes

  • How to Test New Class Formats Without Losing Money

    Even though boutique studio clients are creatures of habit, stagnant class schedules can breed boredom over time. Done right, adding new formats sparks excitement and attendance.  It’s a smart balance of discipline and evolution. Get guidance on trying new class formats strategically in Episode 715: How to Test New Class Formats Without Losing Money.  Testing

    Listen Now

  • Is Your Brand Outdated? Proven Ways to Stay Relevant in 2026

    In today’s competitive boutique fitness market, “good” simply isn’t enough. If your brand isn’t current and clearly differentiated, you may be invisible—or worse, interchangeable. Explore how to audit and refresh your brand to resonate today with Alina Cooper and Lisa Taylor in Episode 714:  Is Your Brand Outdated? Proven Ways to Stay Relevant in 2026.

    Listen Now

  • What to Do in Your Boutique Studio Business in March

    Y’all, if you take your foot off the gas in March, your studio’s likely to have a long, quiet summer. While you’re still in the busiest quarter of the year, this should be a leverage month.  Focus on intentionality, exploration and creativity now. Join Lisa Taylor and me for your must-do list in Episode 713:

    Listen Now

  • The Pilates Journal Expo with Lise Kuecker and Tracey Mallet

    Building a sustainable brand is about creating something strong enough to outlast trends and survive copycats. It’s doing the hard work, staying passionate and embracing who you are.  Get an inside look at what it really takes to create thriving global platforms, certifications and methods in Episode 712: The Pilates Journal Expo with Lise Kuecker

    Listen Now