The
Podcast

Podcast Episode 225: The Marketing Month: The Live Event Toolkit- Everything You Need to Make That Booth {and Your Time} a Success

Back in second grade, I set the record for farthest watermelon seed spitting at a festival.

As a New Orleans gal, festivals are in my blood. And now that June is upon us, we’re in the season of festivals. There’s practically one every weekend and that just makes my heart sing. Festivals might also make your business sing with new leads.

In this episode of Ready. Aim. Empire., we dive into an optional — but very effective and super-fun — marketing strategy: generate new leads at festivals, namely three types of festivals.

Think of it as connecting in a personal fashion with your community in an easy-going way.

In this episode you’ll learn:

  • This surprise gotta-love festival activity that led to 85+ leads the first time I did it {and has generated 100’s of leads over the years}
  • Your “must have” cheerleading team member who’s gotta attend Festival Type #2
  • Why connecting with your new leads post-festival is truly a game-changer and will offer you some major opportunities

With Grit & Gratitude,

Lisé

P.S. I can’t wait to share our brand-new, 4-months-in-the-making webinar with you! In it, you’ll learn some pretty amazing strategies for marketing. Trust me when I say: it’s easier than you think to drive clients through your door. All it takes is a little bit of magic and some special sauce {which we’ll share with you}. Stay tuned!

 

Recommended Episodes

  • The State of the Studio, Part 3

    If driving leads and building your team are among your top challenges, you’re in good company among studio owners.  So let’s tackle these pain points with practical solutions in my latest podcast, Episode 618, The State of the Studio, Part 3. Stop guessing and hoping and start taking advantage of our proven recos instead.  Plus,…

    Listen Now

  • The State of the Studio, Part 2

    More industry intel and insights coming your way! We’re back this week with my latest podcast, Episode 617, The State of the Studio, Part 2.  Get the skinny on kicking a 9% rolling 13-month retention rate to the curb, how to accommodate the Class Pass crowd and why you want people like my parents as…

    Listen Now

  • The State of the Studio, Part 1

    Y’all, opportunity is everywhere for boutique fitness studios. It’s such an exciting time! Let’s peek at the bigger picture to recognize what’s available, pursue areas of improvement and embrace what could be your best year yet.  In my latest podcast episode, The State of the Studio, Part 1, you’ll discover: Grab your headphones and listen…

    Listen Now

  • A Balancing Act with Coach Cat and Coach Peter

    Boundaries are back! We addressed the topic of boundaries recently on the podcast. Here we’re taking a deeper dive. Because boundaries are important, y’all.  Get into the weeds in my latest podcast episode, A Balancing Act with Coach Cat and Peter.  In Episode 615, Coach Cat and Coach Peter consider acknowledging and articulating your boundaries…

    Listen Now