Meet Erin Caudill and Learn How She Grew Her Practice to Multiple Locations

Have your headphones ready for this one? Because let me tell you, it’s seriously inspirational. Today we’re joined by Erin Caudill, who is the co-founder of Re+active Physical Therapy & Wellness. Re+active has an incredible story. They started off by spotting in the market: millions of people nationwide are affected by neurological disorders,  but until […]

May 21, 2022

READY AIM EMPIRE : Meet Erin Caudill and Learn How She Grew Her Practice to Multiple Locations

Have your headphones ready for this one? Because let me tell you, it’s seriously inspirational. Today we’re joined by Erin Caudill, who is the co-founder of Re+active Physical Therapy & Wellness.

Re+active has an incredible story. They started off by spotting in the market: millions of people nationwide are affected by neurological disorders,  but until recently, there’s been a lack of accessible fitness places to help them recover, gain confidence, and feel their best.

Soon they were overrun. Realizing that they couldn’t sustain the growth at their studio anymore, Erin and her business partner took the bold leap to serve more people by opening up the doors to a second studio. Hear what led up to this move, the strategies that made it successful,  and how they’re making a powerful difference in their community today.

In this episode, you’ll learn:

  • How a routine happy hour transformed into a business partnership

  • Why working with an underserved fitness market becomes the greatest reward

  • Tackling the challenge of finding clients who have a passion (and willingness to dive deep)

  • What led to expanding from one location toward growing two studios

  • Tips on keeping up with the learning curve of marketing

  • How changing from a cash pay model to a recurring payment system helped their clients’ wellbeing

LINKS:

https://www.reactivept.com/

With grit and gratitude,

Lisé

If you liked this episode...

then you'll love these too!
Beth Potter and Growing a Team of Leaders

Most business owners know WHERE they want to go. They have all their goals outlined, have all of their quarterly plans laid out in detail, and break down their growth strategy year-by-year.  But, that isn’t enough to create and build a great business.  Y’all, leaders of great businesses don’t start with the ‘where’… … they […]

Peter Pastijn and the Ultimate Guide to Managing Your Teachers

Your trainers and teachers are the most crucial part of your studio.  And you need to do everything in your power to keep them happy while still making sure they stay aligned with your studio’s goals.  Easier said than done.  Which is why we’ve called in some expert help today! Regular Ready.Aim.Empire listeners will recognize […]

Jasmine Judson on Meditation and Healing Yourself

I want you to answer this question as honestly as possible:  When was the last time you allowed yourself to fully disconnect from your studio? If you have to go back a few months (or even years) to think of a response, we have a problem.  Being a studio owner is like running a marathon. […]

6 Ways to Grow Into Your Leadership with Michelle Tenuta

Leadership isn’t a trait everyone is born with.  But it can be learned. Leadership is like a muscle. The more you train it, the stronger it gets.  And that’s exactly what Studio Grow coach Michelle Tenuta is here to help you do today! Michelle is the owner of Rising Goddess Fitness and has been leading […]

Stay up to date!

Sign up here to get friendly reminders when new episodes are up.

Want to be interviewed on the pod? Head over here to tell us a bit more about yourself + what juicy lessons you have to share.

Hit enter to search or ESC to close