Introducing the Boutique Fitness Coalition

Y’all we love our community.  Which is why it pains us to see so many of you in situations you don’t deserve to be in.  Making sure you have the right input and guidance right now is our number one priority.  That’s why we’re founding the Boutique Fitness Coalition. We wanted to make sure that […]

January 31, 2023

READY AIM EMPIRE : Introducing the Boutique Fitness Coalition

Y’all we love our community. 

Which is why it pains us to see so many of you in situations you don’t deserve to be in. 

Making sure you have the right input and guidance right now is our number one priority. 

That’s why we’re founding the Boutique Fitness Coalition.

We wanted to make sure that everyone has a place and a voice in the coalition. So, we’re opening up to studio owners, staff, independent contractors, influencers and anyone else in this boutique space.

Here’s what we’re doing: 

Firstly, on our Facebook group, we’ll be going live every Tuesday and Thursday at 4 PM EST with free legal and accounting advice pertaining to the US from leading experts in the fields. 

Obviously, we don’t want that. 

We’re petitioning to various state governors to reclassify boutique fitness studios to accurately reflect our spaces, our capacity per session, and our safety. 

Lastly, we’ve partnered with EASW, an incredible family-run printing business in South Dakota . We’ve designed a collection of shirts with them that you can begin selling immediately if you need some cash pronto. Through an affiliate code, you split the profits 50:50.

(And just so you know, the shirts are awesome.)

In today’s episode, we’re sharing a replay of our most recent FB live with myself and Dan (Studio Grow’s COO, attorney, and my husband!) where we discuss all the crazy complicated stimulus bills that have been announced what they legally entail, including the best way to approach banks at this time. 

We’ll be going live on Thursday again with one of our expert accountants and will be answering questions from the group so make sure you join! (pssst, it’s FREE)

Phew y’all, that was a lot. 

Again, we just want to be able to move forward together, confidently. 

We ask you to spread the word about the coalition like wildfire among any of your friends and colleagues who are a part of our community. The more voices we add to our movement, the louder we’ll be!

Finally, big hugs y’all. 

We’re going to make it out together. 

In this episode you’ll learn: 

  • An introduction to the Boutique Fitness Coalition, and the 3 main things it will be doing for people in the industry
  • An overview of the stimulus bills that have been announced in the United States
  • The major questions we have been asked recently by clients
  • How we’re navigating this process
  • The way to approach working with your bank and landlord
  • Why we believe there will be huge opportunities for expansion after this pandemic is over 

LINKS: 

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.facebook.com/groups/3312618912101211/

https://www.sba.gov/funding-programs/loans/coronavirus-relief-options


With grit & gratitude,

Lisé

If you liked this episode...

then you'll love these too!
2022 was a difficult year for boutique fitness

We were faced with the formidable task of reopening, recovering and bringing our numbers back up to pre-pandemic levels, all while navigating a tsunami of change in the world of sales, digital marketing, and human resources.  But we persevered through it all. And we saw some incredible, powerful, beautiful growth. But as we move into […]

Marketing Planning for January, February, March with Tara Zirker

In the boutique fitness space, we’ve spent the past year hyper-focused on recovering from the pandemic and bringing our businesses back up to pre-Covid levels.  But in the process, many of us have ignored the BIG marketing pivot that iOS 14 brought about with its shift in privacy laws.  The digital marketing landscape has changed […]

Getting Into The Black with Black Friday, Part 2

The Black Friday weekend is a true magic wand moment for boutique fitness studio owners if you play your cards right. It’s the largest shopping weekend of the entire year, y’all. And I know tons of people who have been able to completely transform their businesses because they put extra care into their marketing, took […]

Stay up to date!

Sign up here to get friendly reminders when new episodes are up.

Want to be interviewed on the pod? Head over here to tell us a bit more about yourself + what juicy lessons you have to share.

Hit enter to search or ESC to close