Christa Gurka and the Digital Product (Part 2)

2020 has shown us that digital services are an even playground. 

Gone are the days when digital business was a pie that only giants like Peloton could eat from. 

Anyone can go digital. 

And anyone can benefit from it. 

On the flip side, standing out in the digital space is harder than ever before. 

Which is why we need role models who can help us get there. 

Christa Gurka, founder and CEO of Pilates in the Grove, is exactly that. 

Christa has been putting out top-notch digital content for years now, be it on-demand mat classes or incredible teacher training programs. 

And in today’s episode, she talks about her digital products, her approach to digital, the importance of a teacher training program and more!

Remember y’all, digital isn’t some far off dream. It’s something that you CAN put to use right now!

In this episode, you will learn:

  • The unique approach Christa has taken with the digital strategy for her business, and what excites her so much about it
  • What their teacher training is about, plus why she initially created it
  • The ways Christa’s online teacher training is improving the experience for her clients in the studio
  • Things to consider in terms of teacher compensation and the studio owner’s profit
  • How to bring your team in and see the opportunities they have available with you
  • What keeps Christa up at night as a business owner right now, and what she’s doing about it
  • Strategies for launching on demand services on a limited budget, and so much more…

With grit and gratitude,


LINKS: (Mat Pilates Teacher Training)

Ask for it: How Women Can Use the Power of Negotiation to Get what They Really Want by Linda C. Babcock and Sara Laschever

Recommended Episodes

  • The 7-Figure Teacher Training Framework

    Not all teacher trainings are created equal, y’all. Teacher trainings can be a powerful revenue generator, help you give back to your community, and source great instructors for your studio.  But here’s the kicker, if you’ve got dreams of growing your program to 7-8 figures: there are certain things you’re going to have to consider: […]

    Listen Now

  • 3 Teacher Trainings Every Studio Should Consider

    Y’all, a teacher training program can be a little bit of a lot of things. It could be designed to:  But no matter how you structure your teacher training, the bottom line is this: it’s a phenomenal opportunity to impact and enrich lives while bringing home some extra cash.  But to get started (and make […]

    Listen Now

  • Building a Teacher Training Waitlist that Sells With Ease

    Y’all, a teacher training program can be a game-changer for your studio. It can increase your cash flow, enhance your reputation, and you a wonderful group of trained instructors who can join your studio family. But let’s be real – running a teacher training program is hard work. It means extra hours, long weekends and […]

    Listen Now

  • How having a Personal Commitment to something, inevitably helps your business grow. Coach Amanda and Studio Grow client Brady Johnson

    Here’s the thing – commitment isn’t a one-size-fits-all deal.  To you, commitment might mean working 12-hour days and overseeing every micro aspect of your business yourself. To someone else, it might mean building and training a team that runs the day-to-day so they can focus on the bigger picture – like sales, strategy and expansion.  […]

    Listen Now