The
Podcast

How Would I Start All Over Again? (Part 4)

Y’all, it’s been a long February. 

But, with every passing week (and every relative of mine that’s gotten a shot), I get more and more cautiously optimistic about the state of the world around us. 

And it’s the same for our businesses too. 

While this is a tough time for everyone in boutique fitness, these past few months have also made it okay for us to take the big risks, leap forward, and radically change our businesses. 

Studio Grow has done just that for over 1,200 studios in 2020 to incredible results. 

And that’s exactly why I created this ‘How Would I Start All Over Again?’ mini-series. I wanted to share all the knowledge we’ve been able to accumulate with all of y’all!

Now, if you’ve been keeping up, over the past three weeks we spoke about: 

1 – The new business models I would use for my studio

2 – The importance of marketing and branding

3 – The advantages of a centralized sales team over an in-person one

And in today’s LAST episode in the series, I’m gonna be breaking down everything about your ideal virtual studio.

So grab your journals because I’ve truly saved the best for last! I’ll be breaking down what I mean by ‘virtual studio’, the two things I would build out in it, what softwares I would use, and MUCH more. 

This episode is chock full of everything you’d need to make virtual your strength, so don’t skip it!

In this episode you will learn: 

  • The two digital products I would be building if I were starting over
  • Why I wouldn’t do an online library for a membership site {and what I would focus on instead}
  • What an evergreen challenge would look like and how I would set one up
  • Some different techniques to use in a funnel or marketing strategy, and much more…

With grit and gratitude,

Lisé

LINKS:

https://vimeo.com/ott/home

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/

https://studiogrow.co/wp-content/uploads/2021/02/SG_StartingAgain_Virtual.pdf

Recommended Episodes

  • Difficult Dialogues in Boutique Fitness, Part 2

    A smarter approach than avoiding conversations that feel uncomfortable is confronting them thoughtfully. So stop dodging and start diving in.    But first, have a process in place. Coach Matt Hanton and Coach Rachel Prairie offer tested recos in Episode 651: Difficult Dialogues in Boutique Fitness, Part 2.  Ultimately, strive for productive conversations that strengthen your…

    Listen Now

  • Building a Strong Foundation: Key Strategies for Studio Success

    Y’all, I know that scaling your business seems kinda like a pipedream when you’re eyeballs-deep in teaching classes, whipping up marketing, running payroll and washing towels.  But pause for just a moment to learn how to lay the groundwork with Coach Caroline Plambeck and guest Vince Gabriele, a gym owner, author and business coach, in…

    Listen Now

  • Refreshing Your Sales Strategy in a New Year

    Even past the January New Year’s resolutions crush, you’ve still got an opportunity to capture people who dropped off after an intro package or those who haven’t yet jumped on their goals.  To capitalize on these ripe leads, refine your sales strategy with Coach Caroline Plambeck and Coach Matt Hanton in Episode 649: Refreshing Your…

    Listen Now

  • Connect First, Sell Second: How to Transform Your Sales Mindset

    For many of us in the studio industry, sales feels cringy. Pushy, in-your-face and relentless. Yet survival in this business requires ongoing sales.  Shift your perspective and pick up practical ways to approach the process with Coach Caroline Plambeck in Episode 648: Connect First, Sell Second: How to Transform Your Sales Mindset. Y’all, think of…

    Listen Now