Jane DO and the Importance of Community

If the pandemic has shown us anything, it’s that all of us are desperately looking for a way to connect with the people around us. 

The popularity of monthly coffee meet-ups, virtual happy hours, and Zoom reunions has only proven that when we feel isolated, we dive headfirst into searching for our tribe. 

And if your studio can provide your clients with that?

Well, there’s no stopping you!

Because let’s face it, clients can take a break from working out, they can justify stepping back from a class or two. 

But, they’ll never feel like stepping away from their tribe, especially not in 2021. 

So, the aim for every facet of your studio, be it in-person or virtual, should be to forge real relationships with your clients and provide them with a community that they can never step out of. 

And today’s guests, Jacey Lambrose and Danielle DeAngelo of Jane DO, have perfected that art. 

Continuing our chat from last week, Jacey and Danielle discuss the importance of building a tribe (and share how they’ve managed to do it), talk about their plans for their digital studio, discuss the ins and outs of creating a fitness app, and plan for world domination!

This is an episode you don’t want to miss if fostering and developing a community is on top of your agenda. 

In this episode, you will learn:

  • The process Jacey and Danielle used to plan and introduce the digital component of their business to clients
  • Why they chose to build their own app {and how they did it}
  • Their strategies for creating a cohesive experience with in-studio clients, those who use the app and those who livestream
  • The importance of maintaining a strong human connection when using a digital strategy
  • What to do and what not to do when you make a mistake

With grit and gratitude,



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