How to Make Sure You Grow in 2021 (Part 3)

Y’all, I want you to do a quick mental exercise. If you pulled someone off the street and showed them the social media accounts of a couple of studios in your market, would they be able to instantly differentiate yours? In my experience, most of the time, the answer is no.  At Studio Grow, we […]

October 4, 2022

READY AIM EMPIRE : How to Make Sure You Grow in 2021 (Part 3)

Y’all, I want you to do a quick mental exercise.

If you pulled someone off the street and showed them the social media accounts of a couple of studios in your market, would they be able to instantly differentiate yours?

In my experience, most of the time, the answer is no. 

At Studio Grow, we work with over a 100 studios on their marketing and one of the first things we do is really dig into everything happening in their industry, including analyzing the marketing of their competitors. 

And my biggest gripe after these deep dives? 

There’s barely any difference in the marketing between studios in the same industry. There’s a high chance that your neighborhood’s pilates studio is offering the EXACT SAME classes, prices, and packages as the pilates studio half a mile away from them. 

That’s a problem. 

In 2021, you need to set yourself apart from your competition, including former instructors who’ve ‘borrowed’ your teachings and stolen your clients. 

And that means it’s time to create some standout marketing. 

So, in Part 3 of my ‘Predict-A-Thon’ series, I’ll be taking you through how to create a brand that stands apart from your competitors, sharing some real life examples, showing you how to use your story to carve out a niche for yourself, and much more!

Remember, creating a unique identity is probably THE most important thing you do for your studio in 2021. 

So, make this episode the first step in your journey to becoming unforgettable. 

In this episode, you will learn:

  • Why your branded programs absolutely need to stand out against others on the market
  • What my biggest issue is when it comes to marketing and offers running in this industry
  • Ways you can be original when naming your classes and one-on-one offerings
  • How to determine, and then promote, your own unique methodology

With grit and gratitude,

Lisé

LINKS:

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/

If you liked this episode...

then you'll love these too!
How to Save 50% of your Cancellations with Heather Plum and Amanda Blair

Say hello to the most power-packed, transformative studio marketing retreat you’ve ever seen! Join us for 2 days of actionable training with studio marketing veterans, quality networking, and customized 1:1 coaching in gorgeous Marina Del Rey.  Ready to stop surviving and start thriving? Y’all, cancellations can be frustrating when you’re a studio owner.  You put […]

Boundaries For Bosses With Beth Potter

Say hello to the most power-packed, transformative studio marketing retreat you’ve ever seen! Join us for 2 days of actionable training with studio marketing veterans, quality networking, and customized 1:1 coaching in gorgeous Marina Del Rey.  Ready to stop surviving and start thriving? If there’s one thing I’ve learned after running multiple businesses all these […]

How to Sell Your Studio

Say hello to the most power-packed, transformative studio marketing retreat you’ve ever seen! Join us for 2 days of actionable training with studio marketing veterans, quality networking, and customized 1:1 coaching in gorgeous Marina Del Rey.  Ready to stop surviving and start thriving? Profit in mind, purpose at heart. That’s always been my motto for […]

Profit Now: 3 Metrics That Will Transfer Your Profits

Say hello to the most power-packed, transformative studio marketing retreat you’ve ever seen! Join us for 2 days of actionable training with studio marketing veterans, quality networking, and customized 1:1 coaching in gorgeous Marina Del Rey.  Ready to stop surviving and start thriving? One thing many studio owners forget while they’re working hard for their […]

Stay up to date!

Sign up here to get friendly reminders when new episodes are up.

Want to be interviewed on the pod? Head over here to tell us a bit more about yourself + what juicy lessons you have to share.

Hit enter to search or ESC to close