The
Podcast

In the Face of Inflation:  How to Price Yourself with Rising Costs and Concerned Clients

Say hello to the most power-packed, transformative studio marketing retreat you’ve ever seen!

Join us for 2 days of actionable training with studio marketing veterans, quality networking, and customized 1:1 coaching in gorgeous Marina Del Rey. 

Ready to stop surviving and start thriving?

Y’all, I’m not going to lie: With the US recession getting closer and closer as we speak, and energy prices skyrocketing all over Europe, everyone in the boutique fitness industry is a little shaken up about what’s coming their way. 

And in order to start implementing damage control, the one big question on everyone’s mind is, “Should I be raising my prices right now?”

I know that this is an anxious time for a lot of us. 

But I also know that numbers don’t lie. And since the last time we went through a global financial crisis (aka the earth-shaking pandemic), I’ve seen clients in early 2022 surpass the numbers they were making in 2019.

This is the result of out-of-the-box thinking, creative marketing, and the ability to take action when the time is right. And that’s why I have hope in where we’re going as an industry.

So, in that spirit, in Episode 529 of Ready.Aim.Empire, I’m talking about how you can adjust your pricing and press refresh on your offers as a studio owner at this time to ensure that you’re prepared for what’s to come.

Here’s what I’m talking about in Episode 529:

  • Whether you need to raise your prices because of inflation, and if so, how high is too high
  • Shifts in the commercial rental markets to be aware of and how to adjust your business model accordingly
  • Why scholarship-based programs will be so important moving forward
  • Ways to adjust your employee compensation plans and team positions to fully benefit your business model
  • Why having a focus on retail will be so crucial during this upcoming recession
  • Two big things to do now to move your business forward

With grit and gratitude,

Lisé

LINKS:

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/

https://www.facebook.com/studiogrowco

Recommended Episodes

  • Studio Surge – Unveiling Growth Strategies and Transformative Insights around a Multi-Studio Expansion

    Y’all, Imagine, just for a moment, standing in the heart of not one, not two, but…thirteen buzzing studios. Okay, perhaps it's just me and my wild daydreams, but seriously, can you imagine? Queue the drumroll because in EPISODE 577, we’re getting cozy with the dynamic power couple, Beth and Brent Potter, who’ve done just that.…

    Listen Now

  • A Journey of personal and business growth. Meet Kim Paxton who is building a classical pilates business in Australia

    Y’all, Have you ever found yourself mid-Pilates stretch, letting your mind wander off to Australia's sun-drenched coasts? Just me? Oops! Well, whether you've dreamt of it or not, Australia's got some Pilates magic brewing, and I just had to dig deep into it!  So, in the latest EPISODE 576, I got all chatty with the…

    Listen Now

  • Forging a Place For Female Leadership in Fitness: Meet Andrea Bell, Inspire Brands Asia Partner and Anytime Fitness Master Franchisor and Learn What's Factors Are Driving Success For Women in Fitness

    Y’all, Ever had one of those days where juggling even a handful of fitness classes feels like a whirlwind?  Oh, trust me, I've been there, and I've got the coffee stains on my shirt to prove it! But imagine, just for a second, being the driving force behind 340 fitness studios. (Mind-blowing, right?) In EPISODE…

    Listen Now

  • From Investor to Acquisition: Meet Desiree Guillard-Young and Walk Alongside Her Path to a 4 Studio Acquisition and New Role As Director of People for FitLab

    Y’all, Ever been curled up on your favorite couch, sipping some tea (or, hey, maybe that cheeky glass of wine), and had a little “aha” moment about your clients?  Like, why does Sarah come rain or shine, while Mike seems to drift in and out like a summer breeze? Well, guess what? In our latest…

    Listen Now