When Harvard meets HALO:  Integrity Squared Founder Pete Moore Discusses The Future of Boutique Fitness

As a studio owner, you might think private equity groups, venture capitalists, and investors aren’t for your type of business. 

But that’s where you’re wrong.  

The Health, Active Living and Outdoors (HALO) industry has grown enormously over the past two decades. 

And investors are now eager to invest in this sector because they see doggone tremendous potential for growth in the near future. 

But the million-dollar question –

As a studio owner, what can YOU do to attract private investors and equity groups? 

And when you do, what do you need to say to really knock their socks off?

Find out in this week’s episode of The Business of Boutique Fitness, where I chat with Pete Moore, the #1 authority on mergers and acquisitions in the health and fitness industry. Pete will give us an insider’s scoop on what investors look for when evaluating a company's potential and share his secrets and strategies for securing access to funding.

Here’s what we cover in Episode 548:

  • The future of capital investment in the fitness industry 
  • A deep dive into which KPIs are most important from an investment standpoint 
  • Pete’s insights on leasing out space, bringing in other partners and focusing on optimizing your studio space 
  • What you need to do as a studio to attract investors – and seal the deal with them!

If you’re planning to take some big swings in 2023, don’t miss this episode, y’all!

With grit and gratitude,



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