Lindsey & Katie The 62% Conversion Rate:  How we doubled our studios income by transforming our sales process


When a new member walks into your studio…

You're not just showing them where the locker rooms are or what the WiFi password is. 

You're laying down the red carpet to a long-term relationship.

That might just turn them into…your next raving fan.

In EPISODE 584, I sat down with Lindsey & Katie, the gurus of the “New Member Journey”, who have turned this process into an art form. 

Here's Your Quick Look:

  • Vision Crafting: Why clarity in goals equals commitment.
  • The “Because” Strategy: A simple word with conversion-boosting power.
  • It Takes a Village: How tailored workshops and coaching sessions create a loyal tribe.
  • Wisdom in Pages: Top book picks for mastering conversions and client engagement.

So grab your headphones and tune into EPISODE 584 and we’ll dive into this New Member Journey together.

Catch ya there!

With Grit and Gratitude,


PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!

With grit and gratitude,



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