The
Podcast

Meet Chesley Long: Yogi, Business Owner, and Camp Director!

What do you get when you combine sleepovers, s’mores and yoga?

The ultimate grown-up camping experience, that sells out with ONE HUNDRED AND FIFTY people at your very first retreat, of course!

If you’re passionate about community building, yoga, and gorgeous destinations, then bust out those AirPods because this episode will get all the gears in your head turning.  

We’re getting in deep with today, Chesley Long, the founder of Camp Yoga as he shares his insights on successfully creating sleepover camps that give people the getaway they desperately need by combining fitness and adventure into one epic, outdoorsy experience.

As we deep diving into Chesley’s journey, keep your ears wide open for the knowledge-bombs he drops on the strategy behind creating and marketing a successful business model of yoga and fitness that bring the grown-up dream camp to life, the key factors that make Chelsey’s model so successful, and how the transformational experience of breaking bread and sweating together has paved a way for people to connect with both the community and the environment.

If y’all want to learn more about yoga in the wild, hosting retreats in gobsmackingly beautiful locations, and bringing people together in a way unlike any other, then get ready for something real special.

In this episode you’ll learn:

  • How Chesley’s personal relationships and upbringing allowed him to see community in a completely different way

  • The key to any idea is being comfortable with selling it – and failing at it

  • The way he built his business model around local community that continues long after the camp has finished
  • Why Chesley sees the power in choice and builds his model around the client being able to move (and choose freely) within Camp Yoga

  • How he prebuilds a community and the environment for personal connections to happen

LINKS:

https://campyoga.ca

http://www.facebook.com/campyoga.ca/

https://www.instagram.com/campyoga/

With grit & gratitude,

Lisé

Recommended Episodes

  • Building a Brand: The ABCs of Boutique Fitness Marketing: P is for promotions! What is your promotion trying to tell you?

    Y'all, Let's cut to the chase. Your promotions need some work…and we’re here to talk about it! In EPISODE 606, Alison Zhang throws down some serious wisdom on making your fitness studio the talk of the town.  It's all about getting your brand stuck in people’s heads (for all the right reasons). Quick sneak peek:…

    Listen Now

  • The ABC's of brand building with host Lise Kuecker

    Are you ready to create a brand that's not just seen but felt? To forge an identity that's unmistakably yours? Tune in to EPISODE 605 and let's embark on this journey together. 🚀 Branding: The Heartbeat of Your Studio In this episode, I dive deep into the essence of branding and why it's so much…

    Listen Now

  • Empowering Your Team: The Key to Unlocking Your Studio's Potential

    Are your team members evolving? It's one thing to assemble a group of talented individuals, but it's another to create an environment that encourages growth, creativity, and a genuine love for what we do. If this sounds like your cup of tea, you're in for a treat!  Recently, we caught up with Coach Amanda. She's…

    Listen Now

  • Science Sells with Cara Hazelton and Peter Pastijn

    Y'all, Turns out, pumping iron and pumping your brain go hand in hand. It’s science… In Episode 603, we’re hanging out with Peter and Cara and they're thinking differently about how we’re working out. Here’s what we’re diving into: This episode is more than just fitness talk. It’s about shaping the future of how we…

    Listen Now