The
Podcast

Podcast Episode 38: A Deep Dive Into Building A Thriving Non-Profit In Less Than One Year

I’ve got some special guests on the show, spotlighting the incredibly overwhelming sex trafficking problem in the United States.

Jeff Keith & Jeff Tiegs of Guardian Group are with me today. They have a nonprofit that is operated employ special ops veterans to assist law enforcement in combating sex trafficking of minors in the United States.

This may not be the most exciting topic, but it doesn’t make it less important.

I know you probably are passionate about certain charities or initiatives. Maybe you’ve even thought about starting a nonprofit to bring about opportunities and change.

Don’t let people fool you – you can run a successful nonprofit and still make money. There are just a few distinct differences, but generally the numbers can be the same.

Both Jeffs expressed how creating a 10 year plan was absolutely crucial in order to make the big changes they wanted to.

During their special ops training, they didn’t see a targeted map of missions – they saw a globe. They were taught early on to leverage their capabilities to accomplish more.

Listen into Episode 038 and you’ll learn:

  • What is Guardian Group?
  • How the skills sets used in Special Ops relates to the skills needed in the human trafficking industry in the United States
  • Why is this topic so taboo to talk about?
  • This is how predators lure children
  • Why there is a focus in bringing all different teams together to stop this demand
  • How is the hospitality and travel industry involved?
  • How to quantify success in a non-profit organization
  • How to get engaged or donate through Guardian Group to help these children

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé Kuecker

Recommended Episodes

  • The ABCs of Boutique Fitness Marketing: G is for Growth Goals

    Don’t play darts while blindfolded. Especially against a moving target. Looking for luck to hit the bullseye.  Sounds obvious, right?  But, y’all, that’s what you’re doing if you’re running your business without goals. Play to win instead by establishing goals that drive you and your studio. In Episode 607, join coaches Josh and Peter for…

    Listen Now

  • Building a Brand: The ABCs of Boutique Fitness Marketing: P is for promotions! What is your promotion trying to tell you?

    Y'all, Let's cut to the chase. Your promotions need some work…and we’re here to talk about it! In EPISODE 606, Alison Zhang throws down some serious wisdom on making your fitness studio the talk of the town.  It's all about getting your brand stuck in people’s heads (for all the right reasons). Quick sneak peek:…

    Listen Now

  • The ABC's of brand building with host Lise Kuecker

    Are you ready to create a brand that's not just seen but felt? To forge an identity that's unmistakably yours? Tune in to EPISODE 605 and let's embark on this journey together. 🚀 Branding: The Heartbeat of Your Studio In this episode, I dive deep into the essence of branding and why it's so much…

    Listen Now

  • Empowering Your Team: The Key to Unlocking Your Studio's Potential

    Are your team members evolving? It's one thing to assemble a group of talented individuals, but it's another to create an environment that encourages growth, creativity, and a genuine love for what we do. If this sounds like your cup of tea, you're in for a treat!  Recently, we caught up with Coach Amanda. She's…

    Listen Now