The
Podcast

Podcast Episode 53: Want To Build a Long Lasting Relationship With Your Customer? Use These Communication Rules

Uh oh. You were supposed to send a blog post out today.

Which means you also have to send out an email to tell your list about it and a Facebook post too.

That scenario happens way too often for us business owners.

The fact of the matter is that when it comes to prospect and client communication, it’s not enough to look one day, one week or one month ahead.

Because every Facebook post, every message, every communication, every email is slowly, setting up a much bigger relationship, a bigger level of your business.

And if you don’t prioritize your client communication, you won’t build the relationships with them that you so desperately want to.

There are so many channels you’re communicating with your audience.

And I know that nearly all of these aren’t being utilized to their full potential because well let’s face it – without the million dollar marketing department to back you up it’s easy to leave this behind.

I’m someone that creates a full-blown communication calendar. While my random bursts of communication may have gotten some great engagement, it didn’t lead to my business really being built.

They weren’t leading to client engagement and sales. They were building my brand, but not from a strategic place. It was growing much more slowly than it could have.

Want to start putting together your communication calendar?

Listen into Episode 053 and you’ll learn

  • What is strategic communication?
  • The different types of customers you have
  • Why different communications tactics affect different parts of your
  • business
  • What do I mean by layering communication?
  • The value of newsletters, emails, Instagram, Facebook and blogs
  • How marketing themes can make a big impact on your business
  • Why doing promotions on a whim is not good strategy
  • Get tips on how to identify which platform your audience is using
  • What is cross-marketing on different platforms and how does it work?
  • What are my elements of content?
  • Have fun and inspire!

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé

Recommended Episodes

  • The 7-Figure Teacher Training Framework

    Y'all, You've got a gold mine inside you, and it's time to dig it out. Think your expertise is just reserved for you? Think again.  In Episode 602, we're diving deep into the world of teacher training programs.  Here’s the breakdown: Your knowledge is more than power—it’s profit.Sooo tune into Episode 602 and we’ll go…

    Listen Now

  • Boutique Bliss: Mastering Mind, Body, and Business

    Y'all, What’s your superpower?  For Jasmine, it’s mindfulness. In Episode 601, we’re chatting with Jasmine Judson, who took mindfulness from her mat to the map, creating the worldwide movement Shakti Rise.” Here's the scoop: Jasmine's story proves mindfulness doesn’t just build a better body… It builds a better business and community. So plug in and…

    Listen Now

  • 7-Figure studios 600th Episode Celebration

    Y'all, This one's not just another episode; it's a milestone! Episode 600 drops us into the lives of five fearless studio owners, all who've danced with chaos and led it into a waltz of success.  Ever thought success was a clean, straight path? Let's rethink that. As we crack open the doors to these unique…

    Listen Now

  • Big Box vs Boutique: The strategies that big box has used for years that you need to steal today

    Y'all, Joshua Poole didn't just survive managing a fitness studio during the pandemic. He turned chaos into a 15% revenue increase month over month. From front desk to fitness mogul, his journey is the blueprint we've been missing. Here’s the scoop: If you've been looking for a sign to shake things up – this is…

    Listen Now