The
Podcast

Podcast Episode 195: Ready to Open Your Studio on the Right Foot? Pre-Sale Strategies to Open Profitable {And Enjoy the Process} – Part 3

Welcome to the final piece of the “Pre-Sale Strategies to Open Profitable” series!

If you didn’t catch the first two parts, you can watch Part 1 by clicking here and Part 2 here.

In Part 2, Nikki and Myken discussed generating leads as you ramp up for opening your studio, so to close us out, they’re digging into the really fun part we all look forward to… throwing your doors open with a grand opening party!

After months of legalities, financials, and building your studio (sometimes from the ground up), there’s no doubt you need to celebrate, not just to generate sales, but for you, too.

However, it’s also critical to approach your grand opening party with the same forethought that you gave to the logistics opening your studio in the first place…

Namely, setting goals, determining a budget and plotting out how you’ll make it all come together.

You may not think of a grand opening party as a “red carpet event,” but you should because just like a wedding, you can get carried away quickly.

So, let’s make sure your grand opening fete is fun and fruitful, shall we?

In this episode you’ll learn:

  • The benefits  to having your Grand Opening weeks after you open
  • How long it will really take to plan the event and set your goals
  • How to plan your offer(s) for your Grand Opening – but no rate dropping!
  • What to consider when preparing a budget
  • How to promote your event with other businesses in your community
  • Using giveaways or contests for lead generation and more!

With grit + gratitude,

Lisé

Recommended Episodes

  • 5 Profit Leaks Killing Your Fitness Studio

    Your studio may not have a revenue problem—but a leakage issue. Small inefficiencies, missing nonprocesses, minimal oversight and “nice-to-have” decisions can drain profit and stifle growth. In Episode 726: 5 Profit Leaks Killing Your Fitness Studio, Matt Hanton and Heather Garrick identify the most common ways studio owners lose money—and how to plug the gaps

    Listen Now

  • Live from The HFA Show 2026: Lise Kuecker and Emma Barry

    Although running your studio may feel all-consuming (I get it!), don’t neglect to keep an eye on how the fast-evolving fitness industry landscape ultimately can impact your day-to-day. Get food for thought on the global trends reshaping the sector in Episode 725: Live from The HFA Show 2026: Lise Kuecker and Emma Barry, CEO &

    Listen Now

  • How to Grow a Boutique Fitness Studio Without Burning Out

    You didn’t open your studio to feel trapped. But are you driving yourself into the ground anyway? If everything depends entirely on you, all the time, your studio can’t scale—or even survive.  Burnout shouldn’t be a given. Get a better plan from Caroline Plambeck and Connor McGarry in Episode 724: How to Grow Your Boutique

    Listen Now

  • Live from The HFA Show 2026: Lise Kuecker and Mike Goscinski

    Y’all may not realize it, but decisions made in Washington D.C. and state capitals shape your studio’s operations, contracts and long-term viability—and typically feel out of your control.  Learn about the value of advocacy and how you have a stake (and more influence than you think) in Episode 723: Live from The HFA Show 2026:

    Listen Now