The
Podcast

Meet Kristi Cooper: Instructor, Studio owner, Youtube star.

Today we’re joined by Kristi Cooper, the co-founder of Pilates Anytime and Yoga Anytime. Ten years ago, Kristi was an instructor at a traditional studio when she stumbled upon a Youtube video that would change her life.

Listen in as Kristi shares how one video sparked the idea of building an online Pilates library — and why teachers instantly flocked to her community.

If you want to learn how to expand your business beyond the four walls of a studio, you’re in for a treat. We discuss what the future path looks like for instructors, the importance of reinventing your training, and bridging the gap between the Pilates experience in-person and at home.

Get the scoop on how technology is changing the Pilates game, what emerging tools your clients are utilizing, and the surprising reason why this shift will enhance the entire industry.

In this episode, you’ll learn:

  • The story of her first launch of 20 videos and why they resonated so much with other teachers

  • What to consider when you’re searching for Pilates instructors to join your team

  • Why building teacher-client relationships are significant (and what this means to your students)

  • The challenge of translating the magic experience of live Pilates classes into videos

  • Why technology is going to shift the industry and what you must do to adapt

  • The first step you must take to determine what your mission will be

  • Why she started online with YouTube and how she realized she was the right person to be making these videos

LINKS

https://www.pilatesanytime.com

https://www.yogaanytime.com/

http://studiogrow.co/episode200/ (Jen Golden Zumann)

http://studiogrow.co/episode192/ (Cara Reeser)

With grit and gratitude,

Lisé

Recommended Episodes

  • The Pilates Journal Expo with Lise Kuecker and Khetanya Henderson

    As studios invest heavily in creating beautiful sanctuaries and upscale environments, what ultimately matters to flourish is clear purpose, real community and smart leadership.  Get a candid look at how that plays out with Khetanya Henderson, founder of KKRU, in Episode 708: The Pilates Journal Expo with Lise Kuecker and Khetanya Henderson.* With creativity, energy

    Listen Now

  • The Pilates Journal Expo with Lise Kuecker and Andrea Speir

    Pilates studios may be proliferating globally, but many may not make it. Amidst fierce competition and growing homogenization, profitability is the exception, not the rule.  Join me and Andrea Speir, founder of Speir Pilates, for a frank chat about building a thriving business in Episode 707: The Pilates Journal Expo with Lise Kuecker and Andrea

    Listen Now

  • Beyond the Paycheck: How to Turn Hourly Staff into Engaged Team Members

    Are you carrying the culture, energy and emotional weight of your studio by yourself? Many owners feel frustrated that hourly employees don’t seem truly committed to the business.  Alina Cooper has you covered in Episode 706: Beyond the Paycheck: How to Turn Hourly Staff into Engaged Team Members, where she highlights five ways to get

    Listen Now

  • What to Do in Your Business in February

    For many studios, February is the busiest month of the year. What you do (or don’t do) then determines whether January’s surge becomes sustainable growth or fizzles out by spring. Lisa Taylor and I lay out the essentials to capitalize on natural momentum and set the stage for what’s to come in Episode 705: What

    Listen Now