The
Podcast

The Ultimate Guide to Scaling your Studio Biz Digitally [Part 1]

Join former COO of The Dailey Method and Studio Grow’s resident Digital Marketing expert, Emily Montgomery, as she answers one of our most requested questions: Should I get in on this online thing?

Now, if that question hasn’t crossed your mind yet, it should!  

The internet and the growth of social media have revolutionized the fitness industry, and opened a whole new genre of client outreach. Your studio no longer needs to be limited to the confines of your town, city, or even country.

With over 18+ years in the digital marketing space, no one knows as much as Emily does about leveraging the power of digital marketing to create offers to help you strategically grow your studio biz.

Emily’s marketed some of the largest online fitness and wellness courses, membership platforms, and online offerings in the United States, and today, she’s going to show you how you can tap into the power of the internet and get a piece of the sweet, sweet course creator pie.

Grab those journals and get ready to deep dive into how online offerings can be used as a marketing, advertising, and awareness tool, how they can increase your revenue, and how you can leverage to cement brand loyalty.

If you’re at a place where you aren’t sure whether to expand your studio’s reach geographically or digitally or even if the thought of building an online course has never crossed your mind, this episode will be the kick in the tush you need to stop thinking small.

In this episode you’ll learn:

  • What exciting opportunities exist now for online course creators in the digital marketplace

  • How teachers can harness the power of video to expand their influence

  • Why it’s never been easier to start building an online following to grow your business

  • When is the right time to offer your products and services online

  • Ways you can use online courses to attract potential franchisees, expand into new markets, and more!

With grit & gratitude,

Lisé

Recommended Episodes

  • The State of the Studio, Part 2

    More industry intel and insights coming your way! We’re back this week with my latest podcast, Episode 617, The State of the Studio, Part 2.  Get the skinny on kicking a 9% rolling 13-month retention rate to the curb, how to accommodate the Class Pass crowd and why you want people like my parents as…

    Listen Now

  • The State of the Studio, Part 1

    Y’all, opportunity is everywhere for boutique fitness studios. It’s such an exciting time! Let’s peek at the bigger picture to recognize what’s available, pursue areas of improvement and embrace what could be your best year yet.  In my latest podcast episode, The State of the Studio, Part 1, you’ll discover: Grab your headphones and listen…

    Listen Now

  • A Balancing Act with Coach Cat and Coach Peter

    Boundaries are back! We addressed the topic of boundaries recently on the podcast. Here we’re taking a deeper dive. Because boundaries are important, y’all.  Get into the weeds in my latest podcast episode, A Balancing Act with Coach Cat and Peter.  In Episode 615, Coach Cat and Coach Peter consider acknowledging and articulating your boundaries…

    Listen Now

  • Exercise and Cancer: Science and Guidance for Fitness Professionals

    Cancer affects everyone.  Although we may not have a diagnosis, we know people that do. As prevalent as cancer is, it still feels uncomfortable to discuss.  And yet, boutique fitness studios can play a significant role in coping with cancer.  So we’re having that important conversation in my latest podcast episode, Exercise and Cancer: Science…

    Listen Now