What Pandemic Pivoting Looks Like

We have a double treat for you today!

In this episode, we won’t be talking to just ONE rockstar studio owner … we’ll be picking the brains of two!

Today, we’re chatting with Siobhan O’Malley and Patricia Carrera!

Siobhan and Patricia own studios in Northern California and Hawaii respectively, and in this episode, they go into the gory details about how the pandemic initially affected their studios, how they had to pivot, the mindset changes they had to make, and more!

Here’s some of what we covered in this episode:

Siobhan shared how she pivoted from a group-based Lagree studio to being more private-focused.
She also discusses how she went from having no studio space once her lease was up to running her studio through leasing her equipment and practicing out of people’s homes
Patricia chats about her studio, Hot Yoga Kapolei in Hawaii, and the value of perfecting her automations and pricing during the pandemic
She also emphasizes the importance of creating scripts for customer service, asking for referrals, and streamlining her intentional intake process

If you’re trying to work through a rough patch in your studio, looking to pivot, or are trying to make automations work for you, this episode is the perfect listen. You’ll get to hear from owners who’ve been there, done that, and who might just serve as huge role models for your business moving forward!

In this episode, you will learn:

The various pivots Siobhan made during the pandemic, and how she turned the situation into a success

One of the unusual pivots that she says helped her survive during this challenging time when many studios did not

Advice for studio owners looking to finish 2021 off strong

Why Patricia transitioned from Bikram Yoga to a hot yoga studio

What she put into place in her business to grown and scale before Covid-19 impacted the industry

Different systems you can implement to make the growing process as painless as possible

The tremendous benefits of using sales scripts during sales appointments

With grit and gratitude,

Lisé

LINKS:

https://transformfitnessmv.com/

https://hotyogakapolei.com/

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/

Recommended Episodes

The 7-Figure Teacher Training Framework

Not all teacher trainings are created equal, y’all. Teacher trainings can be a powerful revenue generator, help you give back to your community, and source great instructors for your studio. But here’s the kicker, if you’ve got dreams of growing your program to 7-8 figures: there are certain things you’re going to have to consider: […]
Listen Now
3 Teacher Trainings Every Studio Should Consider

Y’all, a teacher training program can be a little bit of a lot of things. It could be designed to: But no matter how you structure your teacher training, the bottom line is this: it’s a phenomenal opportunity to impact and enrich lives while bringing home some extra cash. But to get started (and make […]
Listen Now
Building a Teacher Training Waitlist that Sells With Ease

Y’all, a teacher training program can be a game-changer for your studio. It can increase your cash flow, enhance your reputation, and you a wonderful group of trained instructors who can join your studio family. But let’s be real – running a teacher training program is hard work. It means extra hours, long weekends and […]
Listen Now
How having a Personal Commitment to something, inevitably helps your business grow. Coach Amanda and Studio Grow client Brady Johnson

Here’s the thing – commitment isn’t a one-size-fits-all deal. To you, commitment might mean working 12-hour days and overseeing every micro aspect of your business yourself. To someone else, it might mean building and training a team that runs the day-to-day so they can focus on the bigger picture – like sales, strategy and expansion. […]
Listen Now