How to Save 50% of your Cancellations with Heather Plum and Amanda Blair

Say hello to the most power-packed, transformative studio marketing retreat you’ve ever seen!

Join us for 2 days of actionable training with studio marketing veterans, quality networking, and customized 1:1 coaching in gorgeous Marina Del Rey. 

Ready to stop surviving and start thriving?

Y’all, cancellations can be frustrating when you’re a studio owner. 

You put your heart and soul into bringing someone into your studio, finding them the right coach and membership, and making sure they have the best doggone experience possible. 

And then, if they cancel after all that, it can be a real bummer. 

But here’s the good news – a cancellation request doesn’t always mean it’s the end of the road for a member.

In fact, with some strategic planning, efficient systems and authentic conversation, you can save up to 50% of your cancellations!

And that’s exactly what Heather Plum and Amanda Blair will walk you through in this week’s episode of Ready.Aim.Empire. Heather and Amanda will deep-dive into the most common reasons and motivations behind cancellations and discuss the various steps you can take to mitigate them and help people stay on as members.

Here’s what we’ll cover in episode 535:

  • The 3 common reasons behind cancellations and the best way to address them
  • How to put in place communication systems that can handle and prevent cancellations
  • How to build the foundation for preventing a cancellation from Day 1
  • The best way to respond to a cancellation you can’t prevent

Remember, just because someone came in to cancel doesn’t mean they always need to. Tune in now to learn all about how you can retain members when they’re right on the brink of cancellation!

With grit and gratitude,



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