Software 101: Things To Consider As A Studio Owner With Peter Pastijn & Vojta Drmota

Say hello to the most power-packed, transformative studio marketing retreat you’ve ever seen!

Join us for 2 days of actionable training with studio marketing veterans, quality networking, and customized 1:1 coaching in gorgeous Marina Del Rey. 

Ready to stop surviving and start thriving?

Y’all, I for one know just how intimidating tech and tools can be as a boutique fitness studio owner.

But while it may not be your forte, it’s extremely important to have the right systems in place so that you can spend less time on administrative tasks and spend more time doing what you love: connecting with your clients and helping them transform their lives through movement. 

And a big part of that is picking the right Customer Relationship Management software. 

When done right, a good CRM can take a huge chunk of work off of your plate, give you team performance insights, and save you tons of time in the long run. And more importantly, it can help you cultivate more meaningful relationships with your clients and elevate their studio journey!

In this week’s episode, we’re diving into the deep end of what good CRM software looks like, how it can help you run your studio better, and what most business owners overlook when it’s their turn to pick one, with Studio Grow’s own Peter Pastijn and CRM expert, Vojta Drmota. 

Here’s what you can expect from this episode:

  • What a CRM is and why it’s necessary to use one in your business
  • The big questions to ask yourself to make sure you choose the right CRM for you
  • The 3 core features to look for in a CRM, and the elements that people tend to overlook in this process
  • The best ways to manage leads so that they don’t “fall through the cracks”
  • What will kill your referral program and how you can prevent this from happening
  • Key metrics that studio owners should be looking at and how they should show up in your CRM 

With grit and gratitude,



Recommended Episodes

  • How to leverage your automation software to build relationships with Peter Pastijn and Nathan Wisdom

    Y’all, studio owners are often super reluctant to embrace new technology.  I get it – the idea of adding another tool to your already overflowing plate can seem like a lot. Not to mention the fear that technology and automation will diminish the human element in your business.  But I wanna let you in on […]

    Listen Now

  • Surviving Strong: The building of my brand with Susan Holden

    There’s more to living than not dying.  That’s what Susan Holden told herself after being diagnosed with invasive cancer in 2004.  The cancer had spread, the prognosis wasn’t good, and overnight, Susan's life became an endless series of doctor’s appointments, chemotherapy and hospital visits, with just one key goal – to keep Susan from dying.  […]

    Listen Now

  • Your CEO Day Makeover

    Being a small business owner can be exhausting.  You have to show up every single day, juggle multiple roles, and put out a never-ending stream of fires – all while your to-do list turns into a bottomless pit of misery. And to top it all off, at the end of each quarter, you’re no closer […]

    Listen Now

  • Assessing the Quality of Your Customer Experience Through KPIs Featuring Coach Michelle

    What’s the #1 factor that sets you apart from your competition and helps you build something that’s 100% unique to your brand? Your Customer Experience. Y’all, customer experience isn’t simply about whether your members have a good time in the classroom. It’s about every single interaction a customer has with your studio – and it […]

    Listen Now