We’re a team big on action, big on measurable, data-driven results and we all specialize specifically in boutique fitness, personal training, and wellness market. In fact, every single one of us has sneakers-on-the-ground experience as owners, trainers, and even regional directors.
Meet our founder (and hear her amazing story)
But eleven years ago, I couldn’t shake the feeling that I needed a change. So I started my first of four health and training studios, and a whole new adventure began…
she created Studio Grow to help you do the same—whatever freedom looks like to you.
- To have your profits consistently grow as your hours shrink,
- To avoid the classic studio mistakes of losing money, time, bad hires, and worse. (Lise jokes that she made enough of those in the beginning of her business to save you all from them)
- To build a high-performing team that receives amazing compensation
- To have your operations and marketing departments soaring (the two biggies that studios overlook)
- To create a life you are obsessed with—with vacations, time to volunteer, more QT with your family and friends, sleeping in bed on a Saturday just because, whatever you desire.
Because with the right systems + team? Anyone can do this. We fiercely believe that and cannot wait to prove it to you…and watch you prove it to yourself.
Studio Grow Team
Empowering fitness entrepreneurs to execute on their dreams.
With decades of experience, thousands of clients, and countless businesses transformed—our team doesn’t just know their stuff, they prove their stuff. From operations to digital marketing to content creation, the ever-expanding team exists to help you create your freedom empire… and free up your life.
Founder & Chief Executive Officer
I’m Lisa Kuecker, but my family and dearest friends call me Lise. I’m a business coach who empowers wellness entrepreneurs to build profits, pack waitlists, and get the results they’ve always wanted for their businesses. Over the past 19 years, I’ve owned four businesses that generated seven plus figures and if we’re talking certifications, I’ve been a certified Pilates, Barre, Yoga, and Cycling instructor for longer than I’d like to admit. I love transforming people’s bodies and improving their lives, which is really what got me started in the fitness industry.
Executive Director & Chief Financial Officer
Recently retired after 20+ years of active duty service in the U.S. Army, I'm excited to join Lise's all-star team on a more full-time basis. Full of gratitude for being married to such a talented, caring, and thoughtful woman. Full of love being Daddy Dan with our two wonderfully awesome boys who bring joy to all. Full of appreciation and respect for small business entrepreneurs. Full of experience with nearly 12+ years as a small business owner and nearly 20 years as an attorney. Full of humility as I strive to learn from every person I encounter.
Chief Operating Officer
With a magna cum laude in Mechanical Engineering from Texas Tech and a minor in Mathematics, Bethanyanne started her career in the realm of Oil and Gas. She spent 10 yrs working for Chevron Corporation in the downstream operations of Refineries and Chemical Plants from Texas to Hawaii. She shouldered multi-million dollar projects through design, development, field installation, and startup while continuing to manage day-to-day operations engineering needs for the facility. As an active duty military spouse, she stepped away from the workforce while living overseas with littles.
Bethanyanne returned to project management in 2016 with Studio Grow, building out the company’s launch program, signature program content, and training a majority of the staff and new hires. Today, she “keeps all the trains running on time” at Studio Grow and is all about developing consistent, repeatable processes, while growing the team’s talent, communication, and vision. She’s passionate about getting the right people in the right seats and helping everyone grow and refine to a better version of themselves personally and professionally.
Director of Client Services
I have been a leader in the health and wellness space for over seven years. I’ve navigated through numerous roles from coaching clients both nutritionally and physically, to managing and leading teams, contributing to and creating operations and processes for a parent company of multiple fitness brands, all while investing in my own personal health and wellness journey. I specialize in creating and streamlining operations to help the growth of clubs, with a focused approach on the development of teams and leadership.
With a degree in Business from the University of Calgary, Emily started her career in Digital Advertising, working with clients like Nissan, Infiniti, GoDaddy, and the Calgary Stampede. After realizing the toll that corporate life was taking on her health and the health of those around her, she made a 180-degree leap and opened her own boutique HIIT studio, CrushCamp, in December 2017. Her goal is to help others experience the “Crushed it” feeling of achieving a goal, and take that positivity into the world around them. She started working with Lise in spring 2018 to build her own business, and jumped to the other side of the table in 2021, driven by a strong passion for sharing her many learnings and helping others crush their business goals.
Peter Pastijn is a founding partner, co-owner, and co-concept designer of the THE CYCLING ROOM® and THE ROOM® concepts currently operating in the UAE. He has been active in the fitness industry for over 25 years.
He is a former fitness equipment distributor and the Education Representative for the Spinning® program for Belgium and Luxembourg.
Peter currently is a Power Specialist Master Instructor for the Spinning program and conducts teacher training around the world. He Co-authored a teacher internship program for THE CYCLING ROOM®.
He is a former professional squash player (n° 64 in the world) and 9 year member of the Belgian National Squash team. He was National Coach of the Belgian men’s squash team for several years and has also been an avid marathon runner and Ironman triathlete.
A double major in business and biological sciences, Jasmine found yoga, movement and meditation as a balance to her hectic workload. She turned her passions into a career when she started her first yoga and movement studio on the island of Maui, Hawaii in July of 2015 . Over the next 6 years, she proceeded to open up another 5 locations across two states and started a franchisable business model. In addition to the yoga studios, Jasmine is also the founder of a women's empowerment movement which offers weekly classes, annual retreats, a virtual portal and a global community of women who seek to better themselves so they can better the world. Jasmine loves to travel, experience world cultures and try new things.
"I have had many great successes..and a lot of humbling learning opportunities which have taught me so much. One of my greatest passions is to support studio owners in building the life and business of their dreams. I can't wait to meet you!"
I started teaching Pilates in my late teens, I grew up in family educators and I vowed at a young age I would never do that so I went to business school. Never say never. I love what I do, and I am so thankful for my clients and instructors. I have taught Pilates to everyone over the last 20 plus years the young the old, rock star athletes, prima ballerinas, injured, chronically ill, the beginner, and expert. I took a step back and realized it is all fun for me but what draws me in to teach Pilates and coaching is those who feel they can’t. (the secret is out you can!) I have a Masters Degree in Exercise Physiology from the University of Pittsburgh and two undergrad degrees from PITT. (I am learning junkie) #H2P I once did Epidemiology Research at Pitt on several NIH-funded projects.
I completed the comprehensive teacher training offered from Core Dynamics Pilates in Santa Fe, NM in the Eve Gentry tradition. Eve is one of the Pilates elders who studied with Joe Pilates. Along several thousand other hours of con-ed leading to me being a classically trained instructor gone, rogue. In 2015 I franchised my Pilates studio model and in 2018 my studio became the first Pilates studio to become a b-corp.
Michelle Tenuta is the Founder and CEO of Rising Goddess Fitness, a pole dance and aerial arts movement sanctuary in the Chicago suburbs. Michelle's passion is creating programming that helps awaken women to their authentic selves, empowering them to live their fullest life. She views her role at Rising Goddess as one of the most rewarding and impactful things she’s ever done in her life.
She has a degree in Business and Finance from the University of Illinois at Urbana-Champaign and spent 16 years as a commercial real estate analyst and market researcher prior to opening her studio in 2013. Michelle has extensive knowledge in navigating commercial leases, developing KPI and financial metric tracking, and creating systems and processes. As a self-proclaimed “open book”, Michelle leads with equal parts drive and vulnerability. A graduate of the Goldman Sachs 10,000 Small Businesses program, Michelle loves innovating and is full of entrepreneurial passion. She's also a wife, proud aunt to her adorable niece and nephew and a “mom” to 3 crazy cats!
Coach / Sales Takeover Lead
Heather comes to us from the midwest. Growing up as a competitive swimmer, Heather developed a passion for fitness early. Although she thought she wanted to be a CPA when she grew up, she quickly realized that was not the life for her. So she switched gears, became a business major and got certified as a personal trainer. Not long after, she left for massage therapy school in Chicago, and her holistic lifestyle journey was ignited.
Heather has spent the last 12 years in the fitness industry--training clients, managing studios, and also leading a territory of studios. Heather's passion lies in helping others remove obstacles that are getting in the way of them achieving their goals so they can live the life they want. Outside of work you can find Heather hiking, camping, biking, paddle boarding and playing with her Mini Australian Shepherd, Frankie.
Blanca is a tech-savvy Virtual Assistant with multiple years experience. Not only does she love her work, but she loves problem-solving and finding her way around new technology and tools - it just comes naturally to her.
Over the years of her professional experience and exposure to diverse business environments, Blanca has been recognized for significantly improving systems and processes. She is not only an experienced communicator but a VIP team player.
Business Development and Sales
Rory is a University of South Carolina grad, but a “Jersey Boy” at heart. Growing up in an environment where “gym, tan, laundry” was life, he developed a passion for the fitness industry as it was a second home for most. Working most of his teenage years in a mixed martial arts studio, Rory pursued a degree in Sports Management at the University of South Carolina. Upon graduation, he began a career in business development with The Wildflower Group. Working closely with brands like Men’s Health, Women’s Health, Runner’s World, and Bicycling magazine he strategized and executed licensing and brand extension initiatives leading to major brick and mortar retail programs in the US and abroad. After spending 4 years with The Wildflower Group, Rory left to head up business development for Skinnygirl and Bethenny Frankel. Working hand-in-hand with the founder and CEO, Rory generated over $5,000,000 in contractual guarantees in 2017 in addition to leading the  straight quarters of incremental growth. Upon leaving his role with Bethenny, he went out on his own and began a small marketing and business development consultancy. With a natural talent to connect with people, a creative sales approach, and a genuine passion for helping people Rory always “finds a way.” Often described as resourceful, reliable, and available, he now leads on business development for multiple products and brands in the marketplace.
Project Management & E-Learning Coordinator
Whitney is a laid back easy going professional who loves to help others. With many years of experience in Higher Education, Marketing and Administration, she has a love for training and process implementation. In her spare time Whitney loves to spend quality time with her Husband & Son. She is excited to be a part of the SG team and excited to help all clients and staff.
Curriculum Project Manager
I have worked in multiple industries (healthcare, retail, non-profits, etc) in customer service, curriculum development, education and project management roles. I truly enjoy working with and for studio owners as I'm a bit obsessed with working out. When not working out, I love spending time with my 3 kids and chasing my Army husband around the world.
Executive Assistant / Lead Support
I am an Army wife to Toby and mother of five children. I have spent the past 20 years managing the schedules of my five little humans and living the Army adventure with my husband Toby. I have greatly enjoyed being a volunteer in each duty station, supporting women and children through various organizations. I have most recently had the privilege of being a ministry assistant at Severns Valley Baptist Church during our time stationed at Fort Knox, Kentucky.
Marie is all about launches and operations and is an integrator and detail wizard! There are a lot of moving parts, technology and team that need to be coordinated with every launch. Marie really enjoys bringing all these moving parts into harmony to create something powerful in the end.
For over 20 years, her career journey has led her around the globe, launching several major non-profit relief organizations and fueling her passion to support visionary, world-changing organizations like Studio Grow. She has worked alongside major influencers, coaches and multi-million dollar business owners, giving life to their visions, but Marie will tell you that her greatest life accomplishment has been raising and homeschooling her 6 amazing kids.
After graduating from Georgetown University with a degree in International Politics, Eman started the Scribesmith a launch and strategic copywriting agency to help businesses sound human. Eman loves taking a data-driven approach to crafting conversion copy that is entertaining, engaging, and most importantly, gets results.
Boutique Fitness and Tech Coach
Since starting R1SE and taking his previous process, marketing and tech experience Chris immersed himself in using the latest software and hardware to make R1SE run as efficiently as possible. Firstly Chris embedded ChatBots into every process at R1SE, massively decreasing time spent on admin whilst improving the customer experience. Secondly, from March 2020 Chris spent hundreds of hours in creating his perfect virtual studio. The end was result was R1SE being able to professionally offer classes as In Studio Live, In-Studio On-Demand, At Home Live and At Home On-Demand. Chris is now able to share this knowledge and skills with Studio Grow clients.
Professional mottos are;
"Take massive imperfect action."
"You never know how far you can go until you've gone too far."
"Never stop growing."