The Business of Boutique Fitness
342: {Best of Month} Here's how to turn a One Star Review Into Your Studio's Best Advertisement
If you’re looking for a new restaurant to check out this Friday night and have multiple options in front of you, how do you decide?
Like me {and most of America!}, you’ll turn to reviews on Google, Yelp, or Facebook. And, five minutes later, you know which restaurant you’ll be dining at this Friday night: one with gushing reviews about the menu, drinks, staff.
Your studio is no different – which means reviews are extremely crucial!
In this throwback episode, we’ll be readdressing how negative ratings and reviews can quickly sour a potential client and turn them away… unless you are proactive and flip that negative review 180-degrees into a shining example of how you handle and run your studio.
And that, y’all, makes a doggone strong case for why a potential client should come to your studio vs the one across the street.
Instead of stressing about unkind words, think of the negative review as your prime opportunity to showcase how your studio is different – even down to how you handle harsh criticism.
In this episode, you’ll learn:
- Your best approach for responding to a negative review + how to stay cool in the face of {sometimes} overwhelming negativity
- How to turn a negative review into a 4 (or 5!) star review
- Tips on removing a review on Yelp, Google, and Facebook
- Why your response has incredible power and how to approach it {without taking their comments personally}
- Ways to give your clients the opportunity to take care of your business
Links:
With grit & gratitude,
Lisé
