Author: support@studiogrow.co

How to Test New Class Formats Without Losing Money

Even though boutique studio clients are creatures of habit, stagnant class schedules can breed boredom over time. Done right, adding new formats sparks excitement and attendance. 

It’s a smart balance of discipline and evolution. Get guidance on trying new class formats strategically in Episode 715: How to Test New Class Formats Without Losing Money. 

  • Lead with the ledger: tie new formats to a revenue goal or retention gap
  • Guard the brand: ensure new formats align with your positioning and don’t muddy it
  • Pilot, not plunge: launch a minimum viable schedule with a defined trial window
  • Protect payroll: incorporate into the existing schedule to avoid adding new expenses 
  • Define success early: set utilization benchmarks and a clear exit plan upfront

Testing new formats should boost enthusiasm and revenue with low risk. Lead with a business mind, not just emotions. Make your next schedule update a calculated win with Episode 715. 

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

https://www.youtube.com/@studiogrowco/videos

Is Your Brand Outdated? Proven Ways to Stay Relevant in 2026

In today’s competitive boutique fitness market, “good” simply isn’t enough. If your brand isn’t current and clearly differentiated, you may be invisible—or worse, interchangeable.

Explore how to audit and refresh your brand to resonate today with Alina Cooper and Lisa Taylor in Episode 714:  Is Your Brand Outdated? Proven Ways to Stay Relevant in 2026.

  • Audit the gap: compare your brand intent to actual client perception 
  • Clarify your promise: sell the transformation and experience—then deliver
  • Cultivate vibrancy: refresh your visuals, messaging, offers & tech stacks,
  • Train touchpoints: ensure your team reinforces your promise & evolution
  • Form a habit: embrace relevance as a mindset—not a one-time project

Brand drift is subtle over time—but eventually costly. As your clients evolve, your business must adapt as well—without losing your foundation. Recalibrate strategically with Episode 714. 

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

https://www.youtube.com/@studiogrowco/videos

What to Do in Your Boutique Studio Business in March

Y’all, if you take your foot off the gas in March, your studio’s likely to have a long, quiet summer. While you’re still in the busiest quarter of the year, this should be a leverage month. 

Focus on intentionality, exploration and creativity now. Join Lisa Taylor and me for your must-do list in Episode 713: What to Do in Your Boutique Studio Business in March. 

  • Prep your pipeline: plan your 90-day marketing plan and start selling now 
  • Audit your schedule: trim excess volume, protect variety and check summer staffing
  • Reset retail: clear winter inventory and drive demand with open houses or upsells
  • Refresh & reward: treat your team to something special after intense demands
  • Tackle taxes: meet with your accountant for strategic tax and filing decisions

March is about front-loading traffic and revenue, tightening operations and taking care of your team while you still have strong momentum. Get your game plan in Episode 713. 

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

https://www.youtube.com/@studiogrowco/videos

The Pilates Journal Expo with Lise Kuecker and Tracey Mallet

Building a sustainable brand is about creating something strong enough to outlast trends and survive copycats. It’s doing the hard work, staying passionate and embracing who you are. 

Get an inside look at what it really takes to create thriving global platforms, certifications and methods in Episode 712: The Pilates Journal Expo with Lise Kuecker and Tracey Mallett.*

  • Invest in protection: trademark and defend your brand and messaging
  • Lose your ego: ask for help and develop confidence through experience 
  • Simplify to scale: create frameworks and roadmaps to maintain quality
  • Pay it forward: mentor others to close the gap between certification and skills
  • Separate yourself: ensure your business doesn’t rely on your name so you can exit

Decades into this, Tracey emphasizes leaning into your unique personality, power and grit to impact and empower others. Learn lessons from a legacy in Episode 712. Follow Tracey on Instagram at @traceymallett. 

*Recorded live at The Pilates Journal Expo. The Pilates Journal is the leading voice of the global Pilates industry. Subscribe free at www.pilatesjournal.com/subscribe. 

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

https://www.youtube.com/@studiogrowco/videos