The
Podcast

Podcast Episode 42: Crash & Learn with Myken Daeda

Crash & Learns are where I interview an entrepreneur about a time that they probably don’t want to talk about – a total business failure.

This week, I’m talking with my brilliant operations director Myken Daeda, who has been an integral part of my businesses for the past 2 years. Not only that, but in June of this year, she actually became an owner in one of my businesses. So incredible!

Myken took a major leap from employer to entrepreneur so you’re going totally relate to what she’s dishing out.

Listen in on Episode 42 and you’ll learn

  • Why Myken left a six-figure position in corporate America
  • The challenges that exist for an off-site owner
  • How your legacy carries forward values to your children
  • Why is feedback important for employees?
  • The crucial need for your employees to come first

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé

Recommended Episodes

  • Live from The HFA Show 2026: Lise Kuecker and Ashley Vasquez

    Boutique fitness is going global, but it’s not just a growth play. International expansion is a full-scale operational, cultural and strategic transformation with real opportunities and risks. Get the inside track from someone who's actually built it at scale in Episode 729: Live from The HFA Show 2026: Lise Kuecker and Ashley Vasquez, VP of

    Listen Now

  • When to Open a Second Fitness Studio Location

    Just because your first studio is crushing it doesn’t mean it’s time to open a second studio. Successful growth only happens when your foundation is truly ready. Industry veterans Alina Cooper and Lisa Taylor outline exactly what you need to assess before making a move in Episode 728: When to Open a Second Fitness Studio

    Listen Now

  • Live from The HFA Show 2026: Lise Kuecker and Anne Smith

    Running a standout studio today is about building something people can’t live without. The brands winning now thoughtfully integrate discipline, member experience and life change.  Get an invaluable lesson in intentional excellence in Episode 727: Live from The HFA Show 2026: Lise Kuecker and Anne Smith, Chief Commercial Officer at [solidcore]. Y’all, as boutique fitness

    Listen Now

  • 5 Profit Leaks Killing Your Fitness Studio

    Your studio may not have a revenue problem—but a leakage issue. Small inefficiencies, missing nonprocesses, minimal oversight and “nice-to-have” decisions can drain profit and stifle growth. In Episode 726: 5 Profit Leaks Killing Your Fitness Studio, Matt Hanton and Heather Garrick identify the most common ways studio owners lose money—and how to plug the gaps

    Listen Now