Best of Ready. Aim. Empire: Turn a One Star Review into Your Studio’s Best Advertisement

If you’re looking for a new restaurant to check out this Friday night and have multiple options in front of you, how do you decide?

Like me {and most of America!}, you’ll turn to reviews on Google, Yelp, or Facebook. And, five minutes later, you know which restaurant you’ll be dining at this Friday night: one with gushing reviews about the menu, drinks, staff. 

Your studio is no different – which means reviews are extremely crucial! 

In this throwback episode, we’ll be readdressing how negative ratings and reviews can quickly sour a potential client and turn them away… unless you are proactive and flip that negative review 180-degrees into a shining example of how you handle and run your studio. 

And that, y’all, makes a doggone strong case for why a potential client should come to your studio vs the one across the street. 

Instead of stressing about  unkind words, think of the negative review as your prime opportunity to showcase how your studio is different – even down to how you handle harsh criticism. 

In this episode, you’ll learn:

  • Your best approach for responding to a negative review + how to stay cool in the face of {sometimes} overwhelming negativity 
  • How to turn a negative review into a 4 (or 5!) star review
  • Tips on removing a review on Yelp, Google, and Facebook
  • Why your response has incredible power and how to approach it {without taking their comments personally}
  • Ways to give your clients the opportunity to take care of your business 


With grit & gratitude,


Recommended Episodes

  • The Heart-Centered Entrepreneur with Heather Plum and Nicole Siegel

    You know that feeling when you walk into a place and it just feels right?  That's no accident.  It's the magic of a business built with heart and soul. And that's exactly what we're chatting about in EPISODE 585. Nicole's been where many of us are – at that crossroads where you choose safe over…

    Listen Now

  • Lindsey & Katie The 62% Conversion Rate:  How we doubled our studios income by transforming our sales process

    Y'all, When a new member walks into your studio… You're not just showing them where the locker rooms are or what the WiFi password is.  You're laying down the red carpet to a long-term relationship. That might just turn them into…your next raving fan. In EPISODE 584, I sat down with Lindsey & Katie, the…

    Listen Now

  • Retention: The Reality and How to Change It

    Y'all, Is your studio's love life a series of bad dates?  You know the drill.  Clients come in, the sparks fly, but just when you think it's love at first sight—poof—they ghost you. If you're tired of the “It's not you, it's me” chats…grab your headphones. In EPISODE 583, I sat down with my rockstar…

    Listen Now

  • Lise Interview Felicia Alexander

    Y'all, Is your fitness studio on the brink of something huge?  The road from startup to empire is bumpy, but… This dream isn't as far-fetched as you might think. In EPISODE 582 I had the pleasure of chatting with Felicia Alexander.  She's the powerhouse behind Box Union and the strategic brain that took Title Boxing…

    Listen Now