Difficult Dialogues in Boutique Fitness, Part 2

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A smarter approach than avoiding conversations that feel uncomfortable is confronting them thoughtfully. So stop dodging and start diving in.   

But first, have a process in place. Coach Matt Hanton and Coach Rachel Prairie offer tested recos in Episode 651: Difficult Dialogues in Boutique Fitness, Part 2. 

  • Anchor your angle: base discussions on your policies, mission, vision and values
  • Seek solutions: focus on information-finding and collaboration to fix problems
  • Document discussions: keep a written record and ensure understanding
  • Stay timely: don’t delay or turn a blind eye, which implies validation 
  • Commit to consistency: treat everyone the same in addressing issues  

Ultimately, strive for productive conversations that strengthen your team and your business. Reframe your thinking and establish a procedure with Episode 651.

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

Building a Strong Foundation: Key Strategies for Studio Success

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Y’all, I know that scaling your business seems kinda like a pipedream when you’re eyeballs-deep in teaching classes, whipping up marketing, running payroll and washing towels. 

But pause for just a moment to learn how to lay the groundwork with Coach Caroline Plambeck and guest Vince Gabriele, a gym owner, author and business coach, in Episode 650: Building a Strong Foundation: Key Strategies for Studio Success. 

  • Know your goals: determine how you want your business to fit into your life
  • Master marketing: be laser-focused on what your avatar cares about
  • Delegate discriminately: don’t dump on your team if they don’t have capacity 
  • Launch thoughtfully: onboard clients intentionally with a high-touch process
  • Prioritize profitability: pay yourself, minimize attrition and maintain cash on hand

Episode 650 is loaded with practical suggestions and personal anecdotes from the trenches. For more from Vince Gabriele, check out www.vincegabriele.com.  

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

Refreshing Your Sales Strategy in a New Year

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Even past the January New Year’s resolutions crush, you’ve still got an opportunity to capture people who dropped off after an intro package or those who haven’t yet jumped on their goals. 

To capitalize on these ripe leads, refine your sales strategy with Coach Caroline Plambeck and Coach Matt Hanton in Episode 649: Refreshing Your Sales Strategy in a New Year. 

  • Assess your avatar: tailor your approach to the psychology of each individual buyer
  • Give to receive: leverage reciprocity, such as a free class, to encourage sales
  • Showcase success: highlight testimonials and community to maximize social proof
  • Foster FOMO: emphasize scarcity and urgency to compel immediate action
  • Relate & recommend: empathize with objections and suggest realistic solutions

Knowledge is power in the sales process. Benefit from this timely reminder to reassess your goals, opportunities and audience in Episode 649. 

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

Connect First, Sell Second: How to Transform Your Sales Mindset

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For many of us in the studio industry, sales feels cringy. Pushy, in-your-face and relentless. Yet survival in this business requires ongoing sales. 

Shift your perspective and pick up practical ways to approach the process with Coach Caroline Plambeck in Episode 648: Connect First, Sell Second: How to Transform Your Sales Mindset.

  • Create a connection: ask questions, focus on client and actively listen
  • Invest in relationships: value each client personally beyond a transaction
  • Immerse in community: foster a sense of belonging and engagement
  • Share solutions: address clients’ needs and solve issues with your services
  • Re-envision rejection: see a “no” as an opportunity to gather more info and learn

Y’all, think of it as serving instead of selling. We specialize in enhancing lives and making a difference daily. Learn more about how to embrace the experience in Episode 648.  

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N