StudioGo: The Software that Runs Your Studio Like Clockwork [Part 2]

We’re diving right back where we left off in the last episode, and straight into the many wonders of StudioGo. 

In Episode 370, we’re joined by Katy Homyk, without whom StudioGo wouldn’t have existed. Together, she and John take us through the journey of how this powerful software kept the doors of their studio open and saved Katy from drowning in paperwork. We also dig into the major pain points StudioGo solved for Katy, the high conversion rates they experienced with it (without using any Facebook ads!), and how they use it to train their staff and keep them engaged. 

In this episode you’ll learn:

  • What led Katy to the idea of StudioGo, and how it was really built out of necessity 
  • The ways that her metrics have shifted since having a specialized software
  • How this software has affected Katy’s employees since being implemented
  • What to do to start effectively identifying the needs of your clients {and whether to upgrade or downgrade in a client-first approach}

LINKS:

Interested in a StudioGo Demo? Pick a time with John here.

SPECIAL DEAL just for Ready.Aim.Empire listeners!

To register, please go to https://studiogo.com/

Only valid for new customers. Must redeem code before 11/15/19. Use this coupon to get your first month free, and 50% off the next!

With grit & gratitude,

Lisé

StudioGo: The Software that Runs Your Studio Like Clockwork [Part 1]

Does your client management system look like a rainbow of Post-It notes, dizzying numbers of Google Drive folders, clunky apps and CRMs that don’t talk to one another?

I can tell you right now, you aren’t alone, hon. 

Enter StudioGo.

What started as a love letter, turned into the most powerful, robust software on the market for studio owners. 

Join me and John Homyk as we chat about just how we created StudioGo, why it’s changing the lives of studio owners around the world, how it serves as a platform for employee management, personalizes communication with clients, builds in marketing and sales processes, finds the best membership for clients, and more!

Y’all, if having a studio that runs like clockwork while you sip piña colada on a beach is the dream, then dig out that bikini, because you’re about to get your life back. 

In this episode you’ll learn: 

  • The love story behind the creation of StudioGo
  • How StudioGo changes everything when it comes to pulling reports
  • What software they were able to build and create way more than they ever expected
  • How StudioGo is a true CRM that also allows room for an employee management platform
  • Retail is largely overlooked, but by using StudioGo you can build targeted processes and marketing around it
  • That being able to walk clients through the journey in your studio, being able to prescribe the right membership based on data, is a game-changer

LINKS:

Interested in getting in a StudioGo Demo? Pick a time with John here.

https://studiogo.com/

https://www.purebarre.com/location/carlsbad-ca

Clockwork by Mike Michalowicz

With grit & gratitude,

Lisé

Shira Reback: Building and Balancing Your Business

If the word martial arts gives you flashbacks to the Karate Kid, then think again. 

Today, we’re getting in deep with Shira Reback, Founder, and Owner of ST3 Kickboxing and Fitness. Now y’all, Shira is a force to reckon with: Kickboxing, Tae Kwon Do, Jujutsu, Hapkido, Krav Maga – she’s done it all! 

In this episode, we dive into her fitness journey and how weighing 200 lbs. in her mid-20s led her to a kickboxing class that proved to be a turning point in her life. We also discuss the obstacles she navigated (both personal and professional), how she built out her new studio with a grand opening, and why joining the Client Cure program helped her save $5k during build-out and upped her monthly membership by 46%. 

Y’all, if you want to learn more about kickboxing and fitness, expanding your studio biz and increasing memberships, then tune in to another exciting episode of Ready. Aim. Empire.  

In this episode you’ll learn:

  • Shira’s amazing story and unique journey into the fitness industry 
  • How she fell in love with kickboxing, overcame her own struggles and became an instructor
  • What to do to balance your love for fitness with being a business owner 
  • What Shira learned about building out her business and taking the leap to grow
  • How TCC guided Shira with the processes she needed to grow her business 
  • Why Shira really does what she does!

LINKS:

With grit & gratitude,

Lisé

Cherise: How to Hire a Top-Notch Manager

Hiring the right manager for your studio is kinda like getting married. In a perfect world, the partnership lasts forever.  

Because let’s face it, your studio manager is THE face of your studio. 

They’re the ones who’ll lead your team, be responsible for retaining members, and help you achieve your revenue goals. 

And today, Studio Grow Consultant, Cherise, dished out on everything from recruitment to extending an offer, and everything in between. 

Cherise drops some serious insights on outlining job responsibilities (including daily ones), writing job descriptions that speaks to your ideal candidate, why you need to ‘hire slow and fire fast’, what red flags to look out for during the interview process, and how setting realistic goals and accountability while extending an offer will set you up for success. 

If you’re on the market for a new studio manager, add this episode to your rotation this week!

In this episode you’ll learn:

  • The most common issues studio owners are having when it comes time to hire a manager 
  • Why the job posting is so important, and the crucial things that absolutely need to be in it 
  • When is the best time to recruit {and what Cherise always does when looking to hire}
  •  What happens when you hire out of desperation…
  • Where to find the best candidates for your next managerial role {and it’s not always online!}
  • What the interview process and initial phone screening should look like 
  • What to do when you’re ready to extend an offer that will set you, and that person, up for success 

LINKS:

With grit & gratitude,

Lisé