Category: Podcast

Emerging Trends & Innovations in Fitness
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For boutique fitness studio owners, sometimes you’re so deep in the weeds with sales, marketing and operations that you miss the big picture of what’s happening in the industry. 

So step out for a moment to look at the landscape with Coaches Rachel Prairie and Conor McGarry in Episode 658: Emerging Trends & Innovations in Fitness. 

  • Follow the leaders: Pilates and strength are top trends in 2025
  • Go virtual: consumers want digital on-demand and livestream classes 
  • Custom fit: personalized instruction and options drive loyalty 
  • Welcome wellness: recovery products and services are hot
  • Cultivate community: people crave connection and belonging

Assess your current offerings, evaluate the opportunities and align new products and services with your brand. Episode 658 gets your wheels turning. 

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

Everything You’ve Been Too Embarrassed to Ask Your Accountant
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I’m pretty sure that most (all?) of us didn’t open a boutique fitness studio to stare at spreadsheets and crunch numbers. Yet that’s part of owning a business.

Learn what you really need to know with Coach Lindsey Hammond and guest CPA Kimberly Tara in Episode 657: Everything You've Been Too Embarrassed to Ask Your Accountant.

  • Know your obligations: you’ll owe income, payroll, sales and property taxes
  • Pick smart partners: consider a bookkeeper, tax preparer or accountant 
  • Classify correctly: designate employees or independent contractors 
  • Pay yourself consistently: plan for revenue fluctuations to take home a check
  • Look for loopholes: request that your accountant use tax strategies to pay less

You’ll find in Episode 657 that you don’t have to know everything if you have pros on board. Check out Kimberly,  a CPA-certified tax coach and strategist for mom entrepreneurs.

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

Building Your Mission, Vision & Core Values
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Y’all, be honest. Do you really understand what a mission, vision and core values mean for your studio and why they matter? And why should you care?

Consider these essentials for a moment with Coach Matt Hanton and Lisa Taylor, Studio Grow’s Bespoke program director, in Episode 656: Building Your Mission, Vision & Core Values.

  • Learn the language: mission is what you do; vision is the utopia you’re aiming for
  • Know thyself: understand how your own values influence your business  
  • Insist on specificity: empty platitudes don’t deliver direction or results
  • Create your compass: thoughtfully articulate your studio’s North Star 
  • Keep watch: ensure core values are observable, measurable and re-creatable

Your mission, vision and core values define and embody your brand. Without them, you’re simply running fitness classes. Explore the rationale and the process in Episode 656.

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N

The State of the Yoga Industry
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Sure seems like everyone today is desperately seeking some zen on the mat. The global yoga industry is expected to climb from $180B in 2024 to $215B in 2025.

Coach and yoga studio owner Caroline Plambeck lays out the optimistic landscape of opportunities to capitalize on surging interest in Episode 655: The State of the Yoga Industry.

  • Ask for wish lists: chat with clients about their preferences for yoga offerings
  • Broaden your appeal: accommodate beginners, advanced yogis and men
  • Practice variety: mix it up with specialized classes, workshops and retreats
  • Welcome workers: create tailored corporate wellness programs for nearby companies
  • Add URL to IRL: beef up online/live stream options to extend your reach

As the demand for holistic wellness and steady stress relief grows, build your business by capturing new and potential yoga practitioners. Plan your next moves with Episode 655.

Catch you there.

With grit and gratitude,
Lisé

LINKS:

https://studiogrow.co/

https://www.instagram.com/studiogrowco

https://www.linkedin.com/company/studio-growco/

https://open.spotify.com/show/04zR1tRiRhQUdIfvLbh60N