Author: support@studiogrow.co

Meet Christie Seaver: Ballet Dancer, Pilates Instructor, Studio Owner, and Journalist!?

We’re so doggone excited to have Studio Grow and the Client Cure Coach, Erin Haag, taking over as host to interview Christie Seaver, Owner of D4 Pilates and Creator of …

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Ballet-lates

So grab those Air Pods y’all as we hop across the pond to meet Christie and dive into the story of how she started her Pilates studio in Dublin, Ireland, and came up with a unique trademark method aka Ballet-Lates ( Try saying that without pirouetting). 

Apart from chatting about the market and fitness industry trends in Dublin and how they’ve impacted Christie’s studio biz, we also dig into what Ballet-lates actually is, how Christie structures her classes, her role as a ballet critic journalist, and why working with the Client Cure was a solution to many of her problems. 

If you’d like to share in Christie’s love of graceful movement, then tune in to another exciting episode of the Ready. Aim. Empire. 

In this episode you’ll learn:

  • What led Christie to start and operate her own Pilates studio in Dublin, Ireland
  • How the market has changed in Dublin and the ways that this impacted her business 
  • What is Ballet-lates and what the method offers her clients
  • What the structure of Christie’s studio looks and the lessons she’s learned in her market
  • Christie’s experience with TCC and the ways the program has benefited her and her business

LINKS:

http://d4pilates.com/

https://wwwfacebook.com/D4Pilates

http://balletlates.net/

With grit & gratitude,

Lisé

Katie Standring: Growing your Studio, Rebranding, and Community Building

Head down under to join Studio Grow Coach and Consultant, Maura Vella, as she interviews Katie Standring, Co-Owner of Soul Tiger Yoga. 

Katie started her journey with a corporate job in sales but secretly dreamt of turning her passion for yoga into a full-time profession. She is now living her dream of moving to Australia with her husband to open their own yoga studio. 

In this episode, we dig deep into the challenges Katie faced while running her studio biz including the struggle to pay herself (and her husband), her fear of increased competition that would steal her clients, the misconception that they’d to be the cheapest yoga studio in town, and breaking free from bad publicity around Bikram Yoga. 

We also chat about how joining the Client Cure helped grow her memberships from 150 to 225 within six months, and increased the monthly revenue by 20%! 

Y’all, if you’ve been really feeling the need for a support system that understands your struggle, then this episode will speak directly to your heart. 

In this episode you’ll learn:

  • What initially drew Katie to The Client Cure
  • Competition was hard for Katie at first, but how she now sees competition in a whole new light
  • The way she completely changed her self-worth by learning how to properly position her pricing
  • What Katie dealt with when she needed to rebrand her company
  • How building relationships the right way improved her customer intake process
  • Her best tips and advice for studio owners

LINKS:

http://www.theclientcure.net

https://www.soultigeryoga.com.au

https://www.facebook.com/BikramYogaNorthernBeaches/

With grit & gratitude,

Lisé

Meet Rachel Humm: Investing in Your Studio

Starting and managing a business is kinda like wearing 50 different hats. The key is to delegate, delegate, delegate. 

So today, we’re chatting with Rachel Humm, Franchisee Owner of The Barre Code in Sunnyvale – California. Rachel shares her experience of being a brand new owner in a franchise, the overwhelming nature of it, and how you can succeed. 

Apart from deep-diving into the challenges Rachel faced, we also get the inside scoop on what strategies she implemented with the help of the Client Cure that had her studio’s conversation rate jumping from 13% to 50% in a matter of months. 

If you’re ready to handle a calendar full of clients and profits that soar through the margins, then y’all, you’re exactly where you need to be right now. 

In this episode, you’ll learn

  • What Rachel has she learned so far in her journey as a new franchisee owner
  • The way she was able to massively increase her conversion rate during the first few weeks of TCC
  • Why implementing a plan to increase her social media activity was exactly what Rachel needed
  • How Rachel started putting more focus on retaining clients 
  • What you can do to save $20,000 in your business this year
  • Rachel’s exciting plans for the future of her business! 

LINKS: 

http://www.theclientcure.net

https://thebarrecode.com/studio/sunnyvale/

https://www.facebook.com/BarreCodeSouthBay/

https://www.instagram.com/barrecode_southbay/

With grit & gratitude,

Lisé

Designing your Virtual Storefront: Meet Fernando Cuis

For this episode, we’re super excited to have Client Cure Coach, Erin Haag, taking over as host to interview Fernando Cuis, Web Developer and Founder of Cuis Interactive. 

Y’all, your website is your virtual storefront. You wouldn’t have cobwebs, and rundown old equipment at your studio, then why on earth do so many studios have websites that look like relics from the 90s!? 

But I get it, y’all. Building a website isn’t easy. Between HTML, CSS, WordPress plug-ins, there’s enough jargon in that industry to make even a seasoned business owner’s head swirl.

And that darling  is where Fernando comes in.

Join us as we discuss the biggest mistakes boutique fitness studios owners make in their websites (and how to avoid them), why website design needs to be consistent across all three platforms (desktop, mobile, tablet), how to use emotional connection to hook clients, the importance of ‘find-ability’ on the web, and potential industry trends that will boost your monthly sales. 

Grab your AirPods and get ready to give your website a new lick of paint. 

In this episode you’ll learn:

  • The biggest pitfall or gap found in most small boutique studios websites
  • How to start profiling your ideal customer and then using that information in all your marketing efforts
  • The impact that “overdoing” your website has on your potential clients
  • Changes that you can make to your website today that will dramatically improve its effectiveness
  • Why mobile “find-ability” is critical 
  • Fernando’s thoughts on the current trends in the industry

LINKS:

http://www.theclientcure.net

https://www.facebook.com/cuisinteractive

https://www.cuisinteractive.com/

? Email Fernando: fernando@cuisinteractive.com

With grit & gratitude,

Lisé