Podcast Episode 35: 5 Steps to Add 1K A Month to Your Bottom Line

You may have read this headline and thought, “Lisa, I need big wins. $1,000 a month is not that much.”

But I’m going to challenge you to think differently on this one. You aren’t the first person to tell me that.

Answer this: what could you do with $1,000 extra dollars a month? {That’s $12,000 a year for the quick math.)

That could be 4 trips to Disneyworld for your family. Or maybe your mortgage paid for the year. Or money in a SEP fund or 401k to create more wealth.

Whatever that is for you, it could truly change your money situation.

So I went back into my business journals {who else loves Moleskins?} and looked for what I was able to do to jumpstart that $1,000 a month when I was starting out.

At first, I went into corporations as a freelancer doing stuff like graphic design and front-end web development. That’s right, I was a freelancer.

What’s funny about this is, my skill set wasn’t necessarily graphic design and website development. My strength was seeing the user flow of websites and being able to design according to that.

Before you go any further, take out a sheet of paper and jot down any

I’m going to challenge you to jot down what your strengths are. Just sit down with a cup of tea or your drink of choice and just write.

Once you’ve done that, narrow the list down to the top 10. Once you do that, place a value next to every idea. Don’t just think of the value, think of what the service actually is worth for someone emotionally, physically and psychologically?

The first step in getting that $1,000 a month is understanding which route you’re going to take. Freelancing is just my personal journey and suggestion.

Listen into Episode 035 to learn the 4 other steps I took as well as

  • How to list your strengths and add value to them
  • How to determine your average client monthly value
  • Learn about psychological impulses and value
  • What are psychological triggers?
  • Why your smallest package should be the most expensive
  • Why do businesses exchange financial rewards or discounts for commitment?
  • What is the most important element to stellar pricing?
  • How to poll your clients with a survey and the four best questions to ask
  • Why promotions need to be short term

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé

Podcast Episode 34: Ways to Wealth: Purchasing Your Next Property

Are you an HGTV junkie like I am?

Do you dream of buying properties and fixing them up to become gorgeous homes?

Joanna Gaines has my ultimate dream job {Fixer Upper, anyone?}.

I have a ton of experience in real estate dating back through my family’s history.

Both my parents are super savvy about investing in properties and making sure to see a return later down the road.

So it was no surprise that after their first commercial real estate purchase, they were able to sell it a few years later for the exact price they named.

You can significantly increase your wealth by investing wisely in commercial and residential real estate.

It may sound scary if you are in a place right now where you’re upside in mortgage payments. But hear me on on this episode.

In Episode 034, you’ll learn:

  • Why your home must be viewed as an asset (be weary of the emotional attachment you have with your home)!
  • Why and when renting becomes a better option than buying
  • Be mindful of land development when buying a home
  • Check on the school zones before purchasing a home even if you do not have children
  • Why should you look to see if the home you’re purchasing is rentable
  • Tips on home renovations prior to buying
  • What being a landlord really means and what property managers can do for you
  • Tips on mortgage and repayments
  • What is a passive income tax benefit?
  • Tips on commercial real estate properties

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé

Podcast Episode 33: Crash & Learn with Deryck Cheney

Crash & Learns are where I interview an entrepreneur about a time that they probably don’t want to talk about – a total business failure.

This week, I’m talking with Deryck Cheney, founder of Deryck Cheney Mortgage Coaching, as well as another guest, Sheira MacKenzie who is his VP of Business Development and Director of Level One Coaching. You’re going to hear their journey of becoming a leader in their industry through coaching.

Listen in on Episode 33 and you’ll learn:

  • What is compare-itis?
  • Why our country is in overwhelm
  • How mindset and mortgages work together
  • Hear Deryck’s crash and learn story
  • What does Sheira mean by “Our Mess Is Our Message?”
  • Why we should be open and vulnerable with our business relationships
  • The difference between failures and mistakes

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,
Xo Lisé

Podcast Episode 32: The 4 Objections You Will Encounter: Here’s How You Answer Them

I’m not going to sugarcoat it – it can really bum you out when you hear an objection from someone.

Especially after you’ve added so much value talking about your pricing, your services, your proposal, and suddenly you’re smacked with “what about this?”

The best way I’ve come to think of it is that those objections are just my client’s deepest desires.

They are JUST questions. That’s it. They don’t mean that your client isn’t interested in buying.

Your transformation is going to bring up a lot of underlying issues and you want to expect that. Whenever there’s change, there’s going to be resistance.

There are really only 4 main objections you’re going to come across in business and I’ve got 4 steps to conquer them all.

On Episode 032, you’ll learn:

  • Objections are only questions
  • Objections do not always mean “no”
  • This is the best way to handle time objections
  • How to address the objection of not being a good fit and the underlying issues that may have led to this thought
  • What is the objection of desire?
  • How significant others have on impact or decisions
  • How the question of affordability could stem from a poor value conversation
  • Improving your customer intake process propels your business into a higher rate of success

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé