Category: Podcast

On this week’s throwback episode, we’re joined by Kristi Cooper, the co-founder of Pilates Anytime and Yoga Anytime. Ten years ago, Kristi was an instructor at a traditional studio when she stumbled upon a Youtube video that would change her life. 

Listen in as we revisit Kristi’s journey, and how one video sparked the idea of building an online Pilates library — and why teachers instantly flocked to her community.

If you’ve been toying with the idea of taking your business online in the new year, get ready for some serious inspiration. 

Get the scoop on how technology is changing the Pilates game, what emerging tools your clients are utilizing, and the surprising reason why this shift will enhance the entire industry. 

In this episode, you’ll learn:

• The story of her first launch of 20 videos and why they resonated so much with other teachers
  
• What to consider when you’re searching for Pilates instructors to join your team
  
• Why building teacher-client relationships are significant (and what this means to your students)
  
• The challenge of translating the magic experience of live Pilates classes into videos
  
• Why technology is going to shift the industry and what you must do to adapt
  
• The first step you must take to determine what your mission will be
  
• Why she started online with YouTube and how she realized she was the right person to be making these videos

LINKS

https://www.pilatesanytime.com

https://www.yogaanytime.com/

https://studiogrow.co/episode200/ (Jen Golden Zumann)

https://studiogrow.co/episode192/ (Cara Reeser) 

With grit and gratitude,

Lisé

It keeps me up at night. 

The number of studio owners out there have no idea of the kind of profit their studios could make…

“There’s no way you can be a 6-figure Pilates studio owner.”

“Well, only after 20 years experience and if you were a second-generation teacher and if you were in NYC/ LA/ London/ Sydney and even then it was a stretch. Do the math. It’s impossible.”

Talk about self-limiting beliefs, am I right!?

If you think your studio can hit a million dollars is if you toil away for 40 years of experience, had lineage, and had your studio blessed by the Dalai Lama.

Then I’ve got news for you darling, you’ve been selling yourself short.

On this week’s edition of the Best Of Ready. Aim. Empire, we’re getting up close and personal with some of our 7-figure studios and shedding a little light on just what it takes to get to that elusive 7-figure studios.

In this throwback episode, we’ll be looking at four of our yoga and pilates studios and really digging into the challenges that were holding them back from hitting that million dollar mark, and the changes we made to get them safely into 7-figure territory.

If figuring out how to scale your studio makes you feel about as lost as last year’s Easter egg, then darling, this is just the right episode for you.

In this episode you’ll learn:

• What’s really possible for your studio when it comes to revenue

• One of the biggest fitness industry myth and how it might be holding you back

• The monthly breakdown of studios that are hitting 7-figures or $83,000 a month.

• The metrics you need to focus on to measure (and maximize!) your studio’s revenue

• How I calculate retention and conversion rates and why these number matter so much

• The big mistake most studios with 1:1 clients are making

• The one number that matters EVEN MORE than your revenue

• And, why 7-figure revenues don’t matter unless you’re also hitting this one financial goal

With grit & gratitude,

Lisé

Between Groupon, Classpass, social media, and all the noise on the internet getting yourself found on the internet can feel trying to make yourself heard at a Katy Perry concert.

If you’re tired of shouting yourself hoarse and only hearing crickets in response, this just might be the episode for you.

For this week’s throwback episode, join Studio Grow Consultant and Coach Maura Vella as we revisit veteran studio owner, and current Client Cure student, Rachel Davis. 

With over a decade of studio ownership under her belt, Rachel talks about the things that have worked best for her in her business, the systems that proved the most efficient, and the secrets behind her gobsmackingly high membership conversion rates. 

Here are just some of the juicy bits they covered:

…How Rachel transitioned nearly 100% of her existing clients onto profitable membership programs

….The changes she’s observed in the industry over the last 10 years

…The strategy she’s found most effective in creating those long-lasting client relationships

…And the incredibly simple, but oh-so-effective productivity hack might be just the trick you need to make marketing feel more manageable. 

In this episode you’ll learn: 

• How to prioritize progress in your business without burning yourself out
• Ways to build the foundation for a good client relationship 
• How to transition existing clients onto a membership plan seamlessly
• How to use delegation, teams, and systems so you can hire and expand hassle-free
• When you should be testing, pivoting and trying something different 

LINKS:

www.barreatcdr.com

With grit & gratitude,

Lisé

A few years ago, I had my very first client tell me about a cutting edge concept called F45 that was exploding on the Australian fitness scene. 

Today, we’re revisiting how that Australian franchise is quickly becoming one of the fastest growing fitness companies in the world, and breaking their model down into the five lessons you can grab to use in your own studio today. 

If you’re looking to get your clients crazy results, turn them into rabid fans, and grow beyond your wildest dreams (these are the same strategies that help F45 go from an Aussie franchise to a global one with over 1300 locations), this is one episode you just don’t want to miss.

In this episode you’ll learn:

• A cutting edge concept, and brand, that is revolutionizing the fitness industry worldwide 
• How they have positioned themselves to succeed in all markets, regardless of location or size 
• The ways they are creating only exceptional workouts and experiences for their customers and a breakdown of their signature challenge 
• What focusing on your clients’ results can do for your business 
• How to start getting creative with client types 
• The tremendous opportunities that exist now by leveraging technology 

LINKS:

http://www.theclientcure.net

http://studiogrow.co/ads2019

https://f45training.com

With grit & gratitude,

Lisé